Auto Care Insider Volume 101 - 7

mediable insights: CONSUMERS The consumer survey provided interesting insights that could be leveraged in the media to broaden the conversation among consumers about telematics. Even though millions of cars have telematics, just one in four car owners is familiar with the technology. Who controls the data your car produces? Thirtyfour percent of American car owners incorrectly assume it's them. It's not! More than seven in 10 car owners think their vehicle data being transmitted to the auto manufacturer is a problem and demand a change. STATS TO KNOW: members Who Should Decide on Access The vehicle manufacturer members 93% 93% 4% 3% 10 17 49 + 24 Familiarity with Telematics Not at all Not very 10% 24% Very 17% members Other 49% The vehicle owner of members think vehicle owners should decide who has access to telematics data. Half of car owners think they have access to the data their car produces... even though they don't. 24% Somewhat of members say they are very familiar with telematics. 96% of members trust the Auto Care Association officials for information about telematics. MEMBERS ARE MOST WILLING TO: * Train sales force to talk to commercial customers about telematics (59%) * Display telematics information (56%) * Train sales forces to talk to consumers about telematics (62%) For more information, visit www.autocare.org/telematics. www.autocare.org 7 http://www.autocare.org/telematics http://www.autocare.org

Table of Contents for the Digital Edition of Auto Care Insider Volume 101

Auto Care Insider Volume 101 - Intro
Auto Care Insider Volume 101 - Cover1
Auto Care Insider Volume 101 - Cover2
Auto Care Insider Volume 101 - 1
Auto Care Insider Volume 101 - 2
Auto Care Insider Volume 101 - 3
Auto Care Insider Volume 101 - 4
Auto Care Insider Volume 101 - 5
Auto Care Insider Volume 101 - 6
Auto Care Insider Volume 101 - 7
Auto Care Insider Volume 101 - 8
Auto Care Insider Volume 101 - 9
Auto Care Insider Volume 101 - 10
Auto Care Insider Volume 101 - 11
Auto Care Insider Volume 101 - 12
Auto Care Insider Volume 101 - 13
Auto Care Insider Volume 101 - 14
Auto Care Insider Volume 101 - 15
Auto Care Insider Volume 101 - 16
Auto Care Insider Volume 101 - 17
Auto Care Insider Volume 101 - 18
Auto Care Insider Volume 101 - 19
Auto Care Insider Volume 101 - 20
Auto Care Insider Volume 101 - Cover3
Auto Care Insider Volume 101 - Cover4
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol112
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol111
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol110
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol109
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol108
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol107
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol106
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol105
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol104
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol103
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol102
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol101
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol100
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol99
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol98
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol97
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol96
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol95
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol94
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol93
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol92
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol91
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol90
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol89
https://www.nxtbook.com/mercury/autocare/AutoCareInsiderVol88
https://www.nxtbookmedia.com