Auto Care Insider Volume 88 - (Page 16)

INSIDE TECHNOLOGY VEHICLE TELEMATICS IN THE AUTO CARE INDUSTRY The Picture is Both Clear and Muddy FEW topics draw more attention than vehicle telematics and the impact of embedded communication systems on the future of the auto care industry. Vehicle manufacturers are appealing to the desire for connectivity and convenience by introducing technology that beams content into the vehicle, such as traffic, entertainment and parking 16 AUTO CARE INSIDER | VOL. 88 information. The same technology is used to extract information from the vehicle such as location, speed, air bag status and diagnostic data. The network is naturally closed and very secure, favoring communication with the OEM and their dealer network. This amounts to the vehicle manufacturers being "online" with their product while the independent auto care industry is "offline." The playing field for service and maintenance opportunities is no longer level. In the short term, technology innovators have developed a variety of connectivity solutions that either plug into the OBDII port or make use of smart phone technology - or both. This interface with the vehicle enables remote diagnostics and other

Table of Contents for the Digital Edition of Auto Care Insider Volume 88

President's Message
Government Affairs
International Focus
Member Profile: Mark Seng
Toolbox: Technology Tips
Impact Awards: Todd Campau
Inside Technology
Head of the Class: Tascosalesreps

Auto Care Insider Volume 88