communications your industry. The way audiences access information continues to evolve - from mainstream media to social media, video and apps, our industry continues to receive interest and coverage. The association continues to expand the way we communicate with key audiences in response to the changing digital landscape and is raising the awareness, profile and influence of our members via popular media channels. TELEMATICS 300 " "3,000 There is a monthly average of 300 media mentions of "telematics" and 3,000 mentions of aftermarket industry terms. Source: Cision +16% Searches for "auto repair" have increased A new global focus: More than 1,200 writers and bloggers 16% over the past 12 months. at nearly 1,000 news outlets are covering the automotive aftermarket globally today. Source: Google Trends Source: Cision 45http://www.autocare.org/communications/