Bicycle Friendly America Fall 2016 - 17

HOW TO DO A SUCCESSFUL BIKE LIGHT GIVEAWAY COMPILED BY JAY FERM (PLANET BIKE) AND JEFF BERNARDS (PORTLAND SHIFT) A by citizens, bike advocates, Public Health In urban areas it is better to give a front departments, as well as police. light than a rear light. In the city, a front light is more effective than a rear light in WHAT TO DO: reducing the chance of a crash by adding Light giveaways ideally occur at dusk. At greater visibility at intersections. So, if you dusk, it is easy to see who needs lights. have very limited funds and want to give Dusk has the advantage (over dawn) that away just a single light, give a front light. people will be in less of a hurry on the Be aware that on rural roads, rear lights are way home than on the way to work. more effective at reducing crashes. Spring and fall time change are good It is best to mount the lights at the time times for these programs. The shorter the of the giveaway. Insist on it. This ensures WHY LIGHTS ARE IMPORTANT: Riding without lights after dark is dangerous and generally illegal. Riding without lights puts pedestrians, cyclists and car drivers at risk. In addition to increasing the risk of injury, riding without lights creates a stressful situation on the road between cars and bikes and between pedestrians and bikes, leading to anger and frustration on all sides. Riding with lights is courteous and respectful and increases the safety and enjoyment for all road users. Traditionally, bike light laws are lightly enforced by police departments and most cities have street cultures that ignore riding without lights and impose few social or legal sanctions, allowing lightless riding to flourish. To turn this around, awareness must be raised within the biking community of the responsibilities and safety issues around night riding. However, going from lax enforcement to strict enforcement of bike light laws leads to confusion and animosity on the roads. A light giveaway campaign can lead the way to improved street culture and safety without the need for heavy police enforcement. It can be performed days, the greater the need for lights. With the days getting shorter, and especially with the sudden one hour change, fall is an excellent time to run these programs. People who've been biking through summer who are tempted to stop riding as darkness comes earlier, are good recipients for a light giveaway program. Spring can also be a good time for a light giveaway program. It's best to give away a set of front and rear lights. Both lights are important for safety. THOM CARROLL typical light giveaway program buys or receives donated bicycle lights and gives them away to people who need them. We have gathered lessons from many such programs around the country, actions that enhance these programs and a few that detract. Please share this information with those that can use it. If you have any lessons learned of your own to contribute, I'd love to hear from you at jay@planetbike.com. that the lights are put to immediate use rather than being tossed in the corner for "later." It also reduces the chance that a light might be sold rather than used. Plus, it gives you the opportunity to discuss bicycle safety and advocacy in your community. Give a "safety spiel" while you mount the lights. You have three to five minutes of the rider's attention while you mount the lights. Use this time to educate the rider on safety issues. For example, you BICYCLE FRIENDLY AMERICA 17 http://www.planetbike.com/

Table of Contents for the Digital Edition of Bicycle Friendly America Fall 2016

Viewpoint
Spotlight: Bike Shops that are Bicycle Friendly
Sweet Rollin': New Bicycle Friendly Bakeries!
Moscow International Cycling Conference
QBP Grows with its Employees
How To Do A Successful Bike Light Giveaway
A Visit to Davis, California
Bikeshare for All
Double Platinum: How the Boise Bicycle Project Made It To the Top
In Memoriam
Chicago Ride of Silence
Transportation Secretaries Support Bicycling
Dero: Strong Bike Culture is a Core Value of a Bicycle Friendly Business
Inspirations from the National Bike Summit
Summit Recap/Media Mentions
Bicycle Friendly America Fall 2016 - Intro
Bicycle Friendly America Fall 2016 - Cover1
Bicycle Friendly America Fall 2016 - Cover2
Bicycle Friendly America Fall 2016 - 1
Bicycle Friendly America Fall 2016 - Viewpoint
Bicycle Friendly America Fall 2016 - 3
Bicycle Friendly America Fall 2016 - 4
Bicycle Friendly America Fall 2016 - Spotlight: Bike Shops that are Bicycle Friendly
Bicycle Friendly America Fall 2016 - 6
Bicycle Friendly America Fall 2016 - 7
Bicycle Friendly America Fall 2016 - Sweet Rollin': New Bicycle Friendly Bakeries!
Bicycle Friendly America Fall 2016 - 9
Bicycle Friendly America Fall 2016 - 10
Bicycle Friendly America Fall 2016 - Moscow International Cycling Conference
Bicycle Friendly America Fall 2016 - 12
Bicycle Friendly America Fall 2016 - 13
Bicycle Friendly America Fall 2016 - QBP Grows with its Employees
Bicycle Friendly America Fall 2016 - 15
Bicycle Friendly America Fall 2016 - 16
Bicycle Friendly America Fall 2016 - How To Do A Successful Bike Light Giveaway
Bicycle Friendly America Fall 2016 - 18
Bicycle Friendly America Fall 2016 - A Visit to Davis, California
Bicycle Friendly America Fall 2016 - 20
Bicycle Friendly America Fall 2016 - Bikeshare for All
Bicycle Friendly America Fall 2016 - 22
Bicycle Friendly America Fall 2016 - Double Platinum: How the Boise Bicycle Project Made It To the Top
Bicycle Friendly America Fall 2016 - 24
Bicycle Friendly America Fall 2016 - 25
Bicycle Friendly America Fall 2016 - In Memoriam
Bicycle Friendly America Fall 2016 - Chicago Ride of Silence
Bicycle Friendly America Fall 2016 - Transportation Secretaries Support Bicycling
Bicycle Friendly America Fall 2016 - 29
Bicycle Friendly America Fall 2016 - Dero: Strong Bike Culture is a Core Value of a Bicycle Friendly Business
Bicycle Friendly America Fall 2016 - 31
Bicycle Friendly America Fall 2016 - Inspirations from the National Bike Summit
Bicycle Friendly America Fall 2016 - 33
Bicycle Friendly America Fall 2016 - 34
Bicycle Friendly America Fall 2016 - 35
Bicycle Friendly America Fall 2016 - Summit Recap/Media Mentions
Bicycle Friendly America Fall 2016 - Cover3
Bicycle Friendly America Fall 2016 - Cover4
https://www.nxtbook.com/mercury/bikeleague/BFA_Summer2018
https://www.nxtbook.com/mercury/bikeleague/BFA_Winter2018
https://www.nxtbook.com/mercury/bikeleague/BFA_Fall2017
https://www.nxtbook.com/mercury/bikeleague/BFA_Summer2017
https://www.nxtbook.com/mercury/bikeleague/BFA_Winter2017
https://www.nxtbook.com/mercury/bikeleague/BFA_Fall2016_GatewayDemo
https://www.nxtbook.com/mercury/bikeleague/BFA_Fall2016
https://www.nxtbook.com/mercury/bikeleague/BFA_Spring2016
https://www.nxtbookmedia.com