der Bayerische March/April 2020 - 27

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B M W

X 2

M 3 5

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T H E

B M W

G T I

C

reating an enduring, positive image is the goal for every brand marketUnless you're looking at an X2. There' the "M-sport" version is a "35".
ing group. Car companies, especially the American brands, are
The reason for this outlier designation is simple - the costs of designnotorious for annually changing their brand slogans to achieve ing a transversely mounted, turbocharged in-line-six "M4" drivetrain for the
this goal. And they all use one slogan as their benchmark: "The Ultimate X2 would simply be too high. Remember, the X2 uses the same chassis as
Driving Machine".
the Mini - both are front-wheel-drive vehicles. So, BMW turned to tuning
Even with that benchmark slogan and brand image, the BMW marketers its outstanding turbocharged four-cylinder engine to produce 302 horsehave created sub-brands to further
power and 335 foot pounds of
distinguish. The "30" designation
torque, mated with a performancemeans the "entry" level, while "M"
tuned 8-speed shiftable automatic
means the "Ultimate" level.
transmission and Torsen-based
Then there's "M-sport". Meant
limited-slip M Sport Differential
to be the "intermediate" level, many
on the front axle. The X2 M35's
feel the M-sport sub-brand products
"intelligent" (their word) all-wheelare the true descendants of the
drive system works so well with the
original M models - outstanding
ideally matched suspension, steerdaily driving vehicles that are also
ing, transmission, and brakes that
outstanding weekend autocross/
even the most jaded BMW rearrace track vehicles that won't drain
wheel-drive tradtitonalist will be
your bank account.
grinning from ear to ear. In short,
What gives the "M-sport"
BMW has finally produced their
vehicles their outstanding performown version of the GTI.
ance is the turbocharged version
My own performance roots
of the famous BMW in-line six,
came from working on the
(Above) Still wonder if the upside down grills were initially a joke.
coupled with a perfectly matched
Chrysler front-wheel drive performsuspension, steering, transmission, and brakes. While these vehicles have a ance products. During that time, all of us at Chrysler learned to appreciate the
cringe-worthy amount of "M" logos sprinkled throughout the vehicle, the performance potential of our properly engineered four-cylinder engine, and how
BMW enthusiast knows to look for the "40" designation.
to realize that performance potential from transversely mounted, front-wheel(Below) If this side profile doesn't make you want to drive, check your pulse.

March I April

27



der Bayerische March/April 2020

Table of Contents for the Digital Edition of der Bayerische March/April 2020

Intro page
PRESIDENT’S MESSAGE
THE STEERING COLUMN
CALENDAR OF EVENTS
COMING EVENTS
Join Us at the May HPDE at Summit Point’s Jefferson Circuit
2019’s Penultimate DIY Event for Ultimate Driving Machines at BMW of Sterling
2019 Tours Recap and 2020 Preliminary Tour Schedule
November DIY at Bimmer Werks
Driving Through A Looking Glass And Other Strange Sights
December DIY at Craftsman Auto Care
Meet the BMW CCA Raffle Grand Prize Winner: NCC’s Ben Wibisono
Advantages of a Custom-Installed Radar Detector
2020 BMW X2 M35: The BMW GTI
The Habits of Highly Effective Autocrossers: Habit Nine
NEW MEMBERS LIST
der Bayerische March/April 2020 - Intro page
der Bayerische March/April 2020 - Cover1
der Bayerische March/April 2020 - Cover2
der Bayerische March/April 2020 - 1
der Bayerische March/April 2020 - PRESIDENT’S MESSAGE
der Bayerische March/April 2020 - THE STEERING COLUMN
der Bayerische March/April 2020 - COMING EVENTS
der Bayerische March/April 2020 - 5
der Bayerische March/April 2020 - Join Us at the May HPDE at Summit Point’s Jefferson Circuit
der Bayerische March/April 2020 - 2019’s Penultimate DIY Event for Ultimate Driving Machines at BMW of Sterling
der Bayerische March/April 2020 - 8
der Bayerische March/April 2020 - 9
der Bayerische March/April 2020 - 2019 Tours Recap and 2020 Preliminary Tour Schedule
der Bayerische March/April 2020 - 11
der Bayerische March/April 2020 - November DIY at Bimmer Werks
der Bayerische March/April 2020 - 13
der Bayerische March/April 2020 - 14
der Bayerische March/April 2020 - Driving Through A Looking Glass And Other Strange Sights
der Bayerische March/April 2020 - 16
der Bayerische March/April 2020 - 17
der Bayerische March/April 2020 - 18
der Bayerische March/April 2020 - December DIY at Craftsman Auto Care
der Bayerische March/April 2020 - 20
der Bayerische March/April 2020 - 21
der Bayerische March/April 2020 - Meet the BMW CCA Raffle Grand Prize Winner: NCC’s Ben Wibisono
der Bayerische March/April 2020 - 23
der Bayerische March/April 2020 - 24
der Bayerische March/April 2020 - Advantages of a Custom-Installed Radar Detector
der Bayerische March/April 2020 - 2020 BMW X2 M35: The BMW GTI
der Bayerische March/April 2020 - 27
der Bayerische March/April 2020 - 28
der Bayerische March/April 2020 - 29
der Bayerische March/April 2020 - 30
der Bayerische March/April 2020 - The Habits of Highly Effective Autocrossers: Habit Nine
der Bayerische March/April 2020 - 32
der Bayerische March/April 2020 - 33
der Bayerische March/April 2020 - 34
der Bayerische March/April 2020 - NEW MEMBERS LIST
der Bayerische March/April 2020 - 36
der Bayerische March/April 2020 - Cover3
der Bayerische March/April 2020 - Cover4
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