Independent Banker - April 2024 - 72
CONNECTIONS COMMUNITY SPIRIT
Inspiring young entrepreneurs
Dieterich Bank's KidPreneur Pop Up Shop program has taught the younger generation how to build and run
their own businesses. By William Atkinson
T
o encourage young
entrepreneurs, $1.2 billion-asset
Dieterich Bank in Effingham, Ill.,
launched its KidPreneur Pop Up
Shop program in 2019. The program
has become a way for the youth of
the community to create, launch and
grow their own businesses with the
bank's help.
" Originally, we were looking for
a fun way to bring kids into the
bank branches, " says Haley Geier,
regional branch manager for the
bank's Newton, Ill., branch. " The
goal was to teach financial literacy
while being creative and letting the
kids have a sense of independence.
Dieterich Bank believes it is never too
early to learn the basic principles of
money management. "
The community bank posts
KidPreneur sign-up sheets on its
social media page and in its branches.
Before the young person's " business
launch, " a retail banker or lender
meets with the child and discusses
72 // ICBA Independent Banker // April 2024
what their business of choice is.
The banker then offers planning
information, such as the cost of
running a business to a profitable
margin and the return on investment.
Dieterich also offers selling space
to KidPreneurs in its branch lobbies,
plus business cards, professional
headshots and marketing. During
lobby hours, the students' pop-up
shops are open for business.
All this business planning is done
in a basic way, based on the child's
Photo by Yuri Arcurs Productions/Adobe Stock
Independent Banker - April 2024
Table of Contents for the Digital Edition of Independent Banker - April 2024
Contents
Independent Banker - April 2024 - Cover1
Independent Banker - April 2024 - Cover2
Independent Banker - April 2024 - Contents
Independent Banker - April 2024 - 2
Independent Banker - April 2024 - 3
Independent Banker - April 2024 - 4
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