Independent Banker - January 2023 - 51
B
usinesses expand beyond
their traditional geographic
boundaries for a variety of
reasons. Some identify strategic locations
that they wouldn't otherwise be able
to leverage, others get the opportunity
to acquire or merge with a similar
organization with a diff erent customer
base, and others make the move in
response to customer demand.
Community banks, too, look beyond
their traditional geographic boundaries
for these and other reasons. Maybe
they couldn't pass up an acquisition
opportunity, or perhaps they want to
better serve customers who spend their
winters in warmer climates-and pick up
some new ones along the way. Whatever
the reason for the expansion, breaking
into a new market far from headquarters
presents both rewards and challenges for
community banks.
Community banks across
the nation are breaking into
markets outside their typical
areas of operation. Here's how
four banks are successfully
finding new locations, acquiring
new customers and bringing
convenience to existing ones.
By BriDget McCreA
MERIDIAN BANK: A logical move
For $2 billion-asset Meridian Bank of
Malvern, opening a new business offi ce in
Bonita Springs, Fla., was a logical move.
Many of its Pennsylvania customers are
snowbirds, maintaining second homes
in southwest Florida and spending their
winters there. The community bank also
had the perfect person in mind to lead the
expansion eff orts: Wayne Griest, current
EVP, Florida market, for Meridian Bank,
was the former CEO of Continental Bank
and is a long-time colleague of Meridian's
CEO, Chris Annas.
Griest spent most of his life in
Philadelphia, retired to southwest
Florida and ran a bank there that was
later acquired. While in his " second
retirement, " as he calls it, Griest saw
an opportunity to provide " hometown "
banking services to customers from the
Philadelphia area who were either moving
to Florida permanently or investing in
business or commercial real estate there.
" Chris and I talked about opening a
loan production offi ce in Bonita Springs, "
he says. " He got board approval to do so,
and I found the offi ce space and hired two
experienced bankers from this market.
independentbanker.org // 51
Map by PYTY/Adobe, Illustration by BAIVECTOR/Adobe
http://www.independentbanker.org
Independent Banker - January 2023
Table of Contents for the Digital Edition of Independent Banker - January 2023
Table of Contents
Independent Banker - January 2023 - Cover1
Independent Banker - January 2023 - Cover2
Independent Banker - January 2023 - Table of Contents
Independent Banker - January 2023 - 2
Independent Banker - January 2023 - 3
Independent Banker - January 2023 - 4
Independent Banker - January 2023 - 5
Independent Banker - January 2023 - 6
Independent Banker - January 2023 - 7
Independent Banker - January 2023 - 8
Independent Banker - January 2023 - 9
Independent Banker - January 2023 - 10
Independent Banker - January 2023 - 11
Independent Banker - January 2023 - 12
Independent Banker - January 2023 - 13
Independent Banker - January 2023 - 14
Independent Banker - January 2023 - 15
Independent Banker - January 2023 - 16
Independent Banker - January 2023 - 17
Independent Banker - January 2023 - 18
Independent Banker - January 2023 - 19
Independent Banker - January 2023 - 20
Independent Banker - January 2023 - 21
Independent Banker - January 2023 - 22
Independent Banker - January 2023 - 23
Independent Banker - January 2023 - 24
Independent Banker - January 2023 - 25
Independent Banker - January 2023 - 26
Independent Banker - January 2023 - 27
Independent Banker - January 2023 - 28
Independent Banker - January 2023 - 29
Independent Banker - January 2023 - 30
Independent Banker - January 2023 - 31
Independent Banker - January 2023 - 32
Independent Banker - January 2023 - 33
Independent Banker - January 2023 - 34
Independent Banker - January 2023 - 35
Independent Banker - January 2023 - 36
Independent Banker - January 2023 - 37
Independent Banker - January 2023 - 38
Independent Banker - January 2023 - 39
Independent Banker - January 2023 - 40
Independent Banker - January 2023 - 41
Independent Banker - January 2023 - 42
Independent Banker - January 2023 - 43
Independent Banker - January 2023 - 44
Independent Banker - January 2023 - 45
Independent Banker - January 2023 - 46
Independent Banker - January 2023 - 47
Independent Banker - January 2023 - 48
Independent Banker - January 2023 - 49
Independent Banker - January 2023 - 50
Independent Banker - January 2023 - 51
Independent Banker - January 2023 - 52
Independent Banker - January 2023 - 53
Independent Banker - January 2023 - 54
Independent Banker - January 2023 - 55
Independent Banker - January 2023 - 56
Independent Banker - January 2023 - 57
Independent Banker - January 2023 - 58
Independent Banker - January 2023 - 59
Independent Banker - January 2023 - 60
Independent Banker - January 2023 - 61
Independent Banker - January 2023 - 62
Independent Banker - January 2023 - 63
Independent Banker - January 2023 - 64
Independent Banker - January 2023 - 65
Independent Banker - January 2023 - 66
Independent Banker - January 2023 - 67
Independent Banker - January 2023 - 68
Independent Banker - January 2023 - Cover3
Independent Banker - January 2023 - Cover4
https://www.nxtbook.com/mspc/independentbanker/october2024
https://www.nxtbook.com/mspc/independentbanker/september2024
https://www.nxtbook.com/mspc/independentbanker/august2024
https://www.nxtbook.com/mspc/independentbanker/july2024
https://www.nxtbook.com/mspc/independentbanker/june2024
https://www.nxtbook.com/mspc/independentbanker/may2024
https://www.nxtbook.com/mspc/independentbanker/april2024
https://www.nxtbook.com/mspc/independentbanker/march2024
https://www.nxtbook.com/mspc/independentbanker/february2024
https://www.nxtbook.com/mspc/independentbanker/january2024
https://www.nxtbook.com/mspc/independentbanker/december2023
https://www.nxtbook.com/mspc/independentbanker/november2023
https://www.nxtbook.com/mspc/independentbanker/october2023
https://www.nxtbook.com/mspc/independentbanker/september2023
https://www.nxtbook.com/mspc/independentbanker/august2023
https://www.nxtbook.com/mspc/independentbanker/july2023
https://www.nxtbook.com/mspc/independentbanker/june2023
https://www.nxtbook.com/mspc/independentbanker/may2023
https://www.nxtbook.com/mspc/independentbanker/april2023
https://www.nxtbook.com/mspc/independentbanker/march2023
https://www.nxtbook.com/mspc/independentbanker/february2023
https://www.nxtbook.com/mspc/independentbanker/january2023
https://www.nxtbook.com/mspc/independentbanker/december2022
https://www.nxtbook.com/mspc/independentbanker/november2022
https://www.nxtbook.com/mspc/independentbanker/october2022
https://www.nxtbook.com/mspc/independentbanker/september2022
https://www.nxtbook.com/mspc/independentbanker/august2022
https://www.nxtbook.com/mspc/independentbanker/july2022
https://www.nxtbook.com/mspc/independentbanker/june2022
https://www.nxtbook.com/mspc/independentbanker/may2022
https://www.nxtbook.com/mspc/independentbanker/april2022
https://www.nxtbook.com/mspc/independentbanker/march2022
https://www.nxtbook.com/mspc/independentbanker/february2022
https://www.nxtbook.com/mspc/independentbanker/january2022
https://www.nxtbook.com/mspc/independentbanker/december2021
https://www.nxtbook.com/mspc/independentbanker/november2021
https://www.nxtbook.com/mspc/independentbanker/october2021
https://www.nxtbook.com/mspc/independentbanker/september2021
https://www.nxtbook.com/mspc/independentbanker/august2021
https://www.nxtbook.com/mspc/independentbanker/july2021
https://www.nxtbook.com/mspc/independentbanker/june2021
https://www.nxtbook.com/mspc/independentbanker/may2021
https://www.nxtbook.com/mspc/independentbanker/april2021
https://www.nxtbook.com/mspc/independentbanker/march2021
https://www.nxtbook.com/mspc/independentbanker/february2021
https://www.nxtbook.com/mspc/independentbanker/january2021
https://www.nxtbook.com/mspc/independentbanker/december2020
https://www.nxtbook.com/mspc/independentbanker/november2020
https://www.nxtbook.com/mspc/independentbanker/october2020
https://www.nxtbook.com/mspc/independentbanker/september2020
https://www.nxtbook.com/mspc/independentbanker/august2020
https://www.nxtbook.com/mspc/independentbanker/july2020
https://www.nxtbook.com/mspc/independentbanker/june2020
https://www.nxtbook.com/mspc/independentbanker/may2020
https://www.nxtbook.com/mspc/independentbanker/april2020
https://www.nxtbook.com/mspc/independentbanker/march2020
https://www.nxtbook.com/mspc/independentbanker/february2020
https://www.nxtbook.com/mspc/independentbanker/january2020
https://www.nxtbook.com/mspc/independentbanker/december2019
https://www.nxtbook.com/mspc/independentbanker/november2019
https://www.nxtbook.com/mspc/independentbanker/october2019
https://www.nxtbook.com/mspc/independentbanker/september2019
https://www.nxtbook.com/mspc/independentbanker/august2019
https://www.nxtbook.com/mspc/independentbanker/july2019
https://www.nxtbook.com/mspc/independentbanker/june2019
https://www.nxtbook.com/mspc/independentbanker/may2019
https://www.nxtbook.com/mspc/independentbanker/april2019
https://www.nxtbook.com/mspc/independentbanker/march2019
https://www.nxtbook.com/mspc/independentbanker/february2019
https://www.nxtbook.com/mspc/independentbanker/january2019
https://www.nxtbook.com/mspc/independentbanker/december2018
https://www.nxtbook.com/mspc/independentbanker/november2018
https://www.nxtbook.com/mspc/independentbanker/october2018
https://www.nxtbook.com/mspc/independentbanker/september2018
https://www.nxtbook.com/mspc/independentbanker/august2018
https://www.nxtbook.com/mspc/independentbanker/july2018
https://www.nxtbook.com/mspc/independentbanker/june2018
https://www.nxtbook.com/mspc/independentbanker/may2018
https://www.nxtbook.com/mspc/independentbanker/april2018
https://www.nxtbook.com/mspc/independentbanker/march2018
https://www.nxtbook.com/mspc/independentbanker/february2018
https://www.nxtbook.com/mspc/independentbanker/january2018
https://www.nxtbook.com/mspc/independentbanker/december2017
https://www.nxtbook.com/mspc/independentbanker/november2017
https://www.nxtbook.com/mspc/independentbanker/october2017
https://www.nxtbook.com/mspc/independentbanker/september2017
https://www.nxtbook.com/mspc/independentbanker/august2017
https://www.nxtbook.com/mspc/independentbanker/july2017
https://www.nxtbook.com/mspc/independentbanker/june2017
https://www.nxtbook.com/mspc/independentbanker/may2017
https://www.nxtbook.com/mspc/independentbanker/april2017
https://www.nxtbookmedia.com