Independent Banker - July 2017 - 16
With Interest
INDIE BANKER
Depth and
meaning
Bell Bank's innovative Pay It Forward program
is bringing huge dividends for the bank, and not
just in terms of its fi nances. CEO Michael Solberg
explains why.
By Carol Patton
A
bout a decade ago,
Michael Solberg, CEO
of Bell Bank in Fargo,
N.D., and his wife,
Charleen, were tossing
around ideas for the bank's upcoming
Christmas party.
" Charleen came up with the idea
of giving everyone $1,000 and a video
camera, " Solberg says. Employees
could keep the video camera, but the
money needed to be donated to any
charity, family or individual in need.
Solberg, whose $4.5 billion-asset
bank supports 1,050 employees at 20
branches in North Dakota and Minnesota,
says the idea was based on
a 2006 Oprah Winfrey show where
300 audience members each received
a $1,000 debit card to donate to a
charitable cause.
" Human nature crept into our
bank's [consciousness], " says Solberg,
adding that the program was
named after the 2000 hit movie Pay
It Forward. " When you have the
opportunity to tangibly take some of
the income that you helped earn as
an employee and invest it in causes
that you care deeply about, that adds
depth and meaning to the work you
do for the company. "
In the past, Bell Bank had
celebrated its annual accomplishments
or successes by giving away
expensive items-cars, trips or
Bell Bank
Fargo, N.D.
Assets: $4.5 billion
Retail locations: 20
Employees: 1,050
Founded: 1966
Website: bellbanks.com
16 ICBA IndependentBanker July 2017
http://www.qmags.com/clickthrough.asp?url=www.bellbanks.com&id=20303&adid=P16E1
Independent Banker - July 2017
Table of Contents for the Digital Edition of Independent Banker - July 2017
Table of Contents
Independent Banker - July 2017 - Intro
Independent Banker - July 2017 - Cover1
Independent Banker - July 2017 - Cover2
Independent Banker - July 2017 - Table of Contents
Independent Banker - July 2017 - 2
Independent Banker - July 2017 - 3
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Independent Banker - July 2017 - Cover3
Independent Banker - July 2017 - Cover4
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