Independent Banker - June 2020 - 57
Generation Z has arrived.
They're hitting the age when they're getting jobs, opening
bank accounts and making major life decisions. But their
tech-savvy and customer service-oriented expectations for
businesses may strain many banks' back off ices. Here's how
community banks are evolving their operations to keep up.
By Susan Thomas Springer Q Illustrations by Daniel Hertzberg
o be in front of Gen Z's needs, your community bank's back offi ce must be in
tiptop shape. That's because operations is key to a bank's ability to meet the
customer expectations of America's youngest generation.
For example, if a community bank decides to off er seamless person-toperson
(P2P) money transfer capabilities, it's the technology team that makes
the magic happen behind the scenes. This generation, the oldest of whom are out of college,
joining the workforce and beginning to make major fi nancial decisions, is a dichotomy,
expecting both no-touch and high-touch service. Community bankers say it takes a solid
technology base to build upon, insight into the unique demographics of your community
and new thinking to capture the emerging needs of a demographic that will soon grow to
eclipse other consumer groups.
Members of Gen Z, born roughly between 1995 and 2015, are between 5 and 25 years
old. Studies show that older members of this independent, autonomous generation are
independentbanker.org Q 57
http://www.independentbanker.org
Independent Banker - June 2020
Table of Contents for the Digital Edition of Independent Banker - June 2020
Table of Contents
Independent Banker - June 2020 - Intro
Independent Banker - June 2020 - Cover1
Independent Banker - June 2020 - Cover2
Independent Banker - June 2020 - Table of Contents
Independent Banker - June 2020 - 2
Independent Banker - June 2020 - 3
Independent Banker - June 2020 - 4
Independent Banker - June 2020 - 5
Independent Banker - June 2020 - 6
Independent Banker - June 2020 - 7
Independent Banker - June 2020 - 8
Independent Banker - June 2020 - 9
Independent Banker - June 2020 - 10
Independent Banker - June 2020 - 11
Independent Banker - June 2020 - 12
Independent Banker - June 2020 - 13
Independent Banker - June 2020 - 14
Independent Banker - June 2020 - 15
Independent Banker - June 2020 - 16
Independent Banker - June 2020 - 17
Independent Banker - June 2020 - 18
Independent Banker - June 2020 - 19
Independent Banker - June 2020 - 20
Independent Banker - June 2020 - 21
Independent Banker - June 2020 - 22
Independent Banker - June 2020 - 23
Independent Banker - June 2020 - 24
Independent Banker - June 2020 - 25
Independent Banker - June 2020 - 26
Independent Banker - June 2020 - 27
Independent Banker - June 2020 - 28
Independent Banker - June 2020 - 29
Independent Banker - June 2020 - 30
Independent Banker - June 2020 - 31
Independent Banker - June 2020 - 32
Independent Banker - June 2020 - 33
Independent Banker - June 2020 - 34
Independent Banker - June 2020 - 35
Independent Banker - June 2020 - 36
Independent Banker - June 2020 - 37
Independent Banker - June 2020 - 38
Independent Banker - June 2020 - 39
Independent Banker - June 2020 - 40
Independent Banker - June 2020 - 41
Independent Banker - June 2020 - 42
Independent Banker - June 2020 - 43
Independent Banker - June 2020 - 44
Independent Banker - June 2020 - 45
Independent Banker - June 2020 - 46
Independent Banker - June 2020 - 47
Independent Banker - June 2020 - 48
Independent Banker - June 2020 - 49
Independent Banker - June 2020 - 50
Independent Banker - June 2020 - 51
Independent Banker - June 2020 - 52
Independent Banker - June 2020 - 53
Independent Banker - June 2020 - 54
Independent Banker - June 2020 - 55
Independent Banker - June 2020 - 56
Independent Banker - June 2020 - 57
Independent Banker - June 2020 - 58
Independent Banker - June 2020 - 59
Independent Banker - June 2020 - 60
Independent Banker - June 2020 - 61
Independent Banker - June 2020 - 62
Independent Banker - June 2020 - 63
Independent Banker - June 2020 - 64
Independent Banker - June 2020 - 65
Independent Banker - June 2020 - 66
Independent Banker - June 2020 - 67
Independent Banker - June 2020 - 68
Independent Banker - June 2020 - 69
Independent Banker - June 2020 - 70
Independent Banker - June 2020 - 71
Independent Banker - June 2020 - 72
Independent Banker - June 2020 - Cover3
Independent Banker - June 2020 - Cover4
https://www.nxtbook.com/mspc/independentbanker/october2024
https://www.nxtbook.com/mspc/independentbanker/september2024
https://www.nxtbook.com/mspc/independentbanker/august2024
https://www.nxtbook.com/mspc/independentbanker/july2024
https://www.nxtbook.com/mspc/independentbanker/june2024
https://www.nxtbook.com/mspc/independentbanker/may2024
https://www.nxtbook.com/mspc/independentbanker/april2024
https://www.nxtbook.com/mspc/independentbanker/march2024
https://www.nxtbook.com/mspc/independentbanker/february2024
https://www.nxtbook.com/mspc/independentbanker/january2024
https://www.nxtbook.com/mspc/independentbanker/december2023
https://www.nxtbook.com/mspc/independentbanker/november2023
https://www.nxtbook.com/mspc/independentbanker/october2023
https://www.nxtbook.com/mspc/independentbanker/september2023
https://www.nxtbook.com/mspc/independentbanker/august2023
https://www.nxtbook.com/mspc/independentbanker/july2023
https://www.nxtbook.com/mspc/independentbanker/june2023
https://www.nxtbook.com/mspc/independentbanker/may2023
https://www.nxtbook.com/mspc/independentbanker/april2023
https://www.nxtbook.com/mspc/independentbanker/march2023
https://www.nxtbook.com/mspc/independentbanker/february2023
https://www.nxtbook.com/mspc/independentbanker/january2023
https://www.nxtbook.com/mspc/independentbanker/december2022
https://www.nxtbook.com/mspc/independentbanker/november2022
https://www.nxtbook.com/mspc/independentbanker/october2022
https://www.nxtbook.com/mspc/independentbanker/september2022
https://www.nxtbook.com/mspc/independentbanker/august2022
https://www.nxtbook.com/mspc/independentbanker/july2022
https://www.nxtbook.com/mspc/independentbanker/june2022
https://www.nxtbook.com/mspc/independentbanker/may2022
https://www.nxtbook.com/mspc/independentbanker/april2022
https://www.nxtbook.com/mspc/independentbanker/march2022
https://www.nxtbook.com/mspc/independentbanker/february2022
https://www.nxtbook.com/mspc/independentbanker/january2022
https://www.nxtbook.com/mspc/independentbanker/december2021
https://www.nxtbook.com/mspc/independentbanker/november2021
https://www.nxtbook.com/mspc/independentbanker/october2021
https://www.nxtbook.com/mspc/independentbanker/september2021
https://www.nxtbook.com/mspc/independentbanker/august2021
https://www.nxtbook.com/mspc/independentbanker/july2021
https://www.nxtbook.com/mspc/independentbanker/june2021
https://www.nxtbook.com/mspc/independentbanker/may2021
https://www.nxtbook.com/mspc/independentbanker/april2021
https://www.nxtbook.com/mspc/independentbanker/march2021
https://www.nxtbook.com/mspc/independentbanker/february2021
https://www.nxtbook.com/mspc/independentbanker/january2021
https://www.nxtbook.com/mspc/independentbanker/december2020
https://www.nxtbook.com/mspc/independentbanker/november2020
https://www.nxtbook.com/mspc/independentbanker/october2020
https://www.nxtbook.com/mspc/independentbanker/september2020
https://www.nxtbook.com/mspc/independentbanker/august2020
https://www.nxtbook.com/mspc/independentbanker/july2020
https://www.nxtbook.com/mspc/independentbanker/june2020
https://www.nxtbook.com/mspc/independentbanker/may2020
https://www.nxtbook.com/mspc/independentbanker/april2020
https://www.nxtbook.com/mspc/independentbanker/march2020
https://www.nxtbook.com/mspc/independentbanker/february2020
https://www.nxtbook.com/mspc/independentbanker/january2020
https://www.nxtbook.com/mspc/independentbanker/december2019
https://www.nxtbook.com/mspc/independentbanker/november2019
https://www.nxtbook.com/mspc/independentbanker/october2019
https://www.nxtbook.com/mspc/independentbanker/september2019
https://www.nxtbook.com/mspc/independentbanker/august2019
https://www.nxtbook.com/mspc/independentbanker/july2019
https://www.nxtbook.com/mspc/independentbanker/june2019
https://www.nxtbook.com/mspc/independentbanker/may2019
https://www.nxtbook.com/mspc/independentbanker/april2019
https://www.nxtbook.com/mspc/independentbanker/march2019
https://www.nxtbook.com/mspc/independentbanker/february2019
https://www.nxtbook.com/mspc/independentbanker/january2019
https://www.nxtbook.com/mspc/independentbanker/december2018
https://www.nxtbook.com/mspc/independentbanker/november2018
https://www.nxtbook.com/mspc/independentbanker/october2018
https://www.nxtbook.com/mspc/independentbanker/september2018
https://www.nxtbook.com/mspc/independentbanker/august2018
https://www.nxtbook.com/mspc/independentbanker/july2018
https://www.nxtbook.com/mspc/independentbanker/june2018
https://www.nxtbook.com/mspc/independentbanker/may2018
https://www.nxtbook.com/mspc/independentbanker/april2018
https://www.nxtbook.com/mspc/independentbanker/march2018
https://www.nxtbook.com/mspc/independentbanker/february2018
https://www.nxtbook.com/mspc/independentbanker/january2018
https://www.nxtbook.com/mspc/independentbanker/december2017
https://www.nxtbook.com/mspc/independentbanker/november2017
https://www.nxtbook.com/mspc/independentbanker/october2017
https://www.nxtbook.com/mspc/independentbanker/september2017
https://www.nxtbook.com/mspc/independentbanker/august2017
https://www.nxtbook.com/mspc/independentbanker/july2017
https://www.nxtbook.com/mspc/independentbanker/june2017
https://www.nxtbook.com/mspc/independentbanker/may2017
https://www.nxtbook.com/mspc/independentbanker/april2017
https://www.nxtbookmedia.com