Independent Banker - November 2023 - 24

PORTFOLIO INNOVATION STATION
The great digital strategy reset
By Charles Potts, ICBA
knowledge to your current base as
well as new targets. Solutions from
companies like ThinkTECH cohort
participant Micronotes can help you
execute on loan, deposit and retention
opportunities using data.
3. Do I have the right tools in place
to protect my bank? With the
emphasis on digital solutions, are
you also ensuring you have adequate
safeguards? Put solutions in place that
support risk mitigation around digital
development. ThinkTECH participants
like Fraud.net can help with proactive
fraud mitigation.
igital first. How many times have
community banks heard that
refrain over the past few years? It's
been a repetitive beat in an ongoing
banking evolution, and with it comes
ever-increasing pressures on the
technology stack.
In today's landscape, we're
facing a need to balance budgetary
requirements with rapidly advancing
technological demands. It can
make the next right strategic steps
uncertain for your community bank.
Where do you draw the line on
investment versus revenue?
To answer that question, start by
evaluating where your community
bank is now. Identify your strengths
D
and where pitfalls may lie. In
today's environment in particular,
ask yourself:
1. Where are the gaps with my
current customers? Start with
good data analytics to gain a line
of sight into customer behaviors.
Companies like ThinkTECH alum
and data analytics provider KlariVis
can help establish what's going on in
your bank and with your customers
to help prioritize next steps.
2. What am I doing to evaluate
my deposit strategy in this
deposit-gathering market?
Did your gap analysis reveal
deposit leakage? If so, how can
you address it? You can apply that
While these questions just scratch
the surface of digital considerations
for community banks, they offer a
framework to begin evaluating what
matters most to your institution. Given
all you have experienced this year,
and no matter where you are on your
digital journey, it's totally appropriate
to reevaluate your strategies and
refine them for the next phase of
digital evolution.
The solutions ICBA has curated
through the ThinkTECH program have
been chosen with that in mind. Our
goal is to serve as your trusted advisor
throughout your digital transformation.
So, as you look toward 2024, reach out to
us to work through these and other key
questions. We want to ensure you have
the right partners in place to lead your
march toward the future of banking.
Charles Potts (charles.potts@icba.org)
is ICBA executive vice president and
chief innovation officer
24 // ICBA Independent Banker // November 2023
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Independent Banker - November 2023

Table of Contents for the Digital Edition of Independent Banker - November 2023

Contents
Independent Banker - November 2023 - Intro
Independent Banker - November 2023 - Cover1
Independent Banker - November 2023 - Cover2
Independent Banker - November 2023 - Contents
Independent Banker - November 2023 - 2
Independent Banker - November 2023 - 3
Independent Banker - November 2023 - 4
Independent Banker - November 2023 - 5
Independent Banker - November 2023 - 6
Independent Banker - November 2023 - 7
Independent Banker - November 2023 - 8
Independent Banker - November 2023 - 9
Independent Banker - November 2023 - 10
Independent Banker - November 2023 - 11
Independent Banker - November 2023 - 12
Independent Banker - November 2023 - 13
Independent Banker - November 2023 - 14
Independent Banker - November 2023 - 15
Independent Banker - November 2023 - 16
Independent Banker - November 2023 - 17
Independent Banker - November 2023 - 18
Independent Banker - November 2023 - 19
Independent Banker - November 2023 - 20
Independent Banker - November 2023 - 21
Independent Banker - November 2023 - 22
Independent Banker - November 2023 - 23
Independent Banker - November 2023 - 24
Independent Banker - November 2023 - 25
Independent Banker - November 2023 - 26
Independent Banker - November 2023 - 27
Independent Banker - November 2023 - 28
Independent Banker - November 2023 - 29
Independent Banker - November 2023 - 30
Independent Banker - November 2023 - 31
Independent Banker - November 2023 - 32
Independent Banker - November 2023 - 33
Independent Banker - November 2023 - 34
Independent Banker - November 2023 - 35
Independent Banker - November 2023 - 36
Independent Banker - November 2023 - 37
Independent Banker - November 2023 - 38
Independent Banker - November 2023 - 39
Independent Banker - November 2023 - 40
Independent Banker - November 2023 - 41
Independent Banker - November 2023 - 42
Independent Banker - November 2023 - 43
Independent Banker - November 2023 - 44
Independent Banker - November 2023 - 45
Independent Banker - November 2023 - 46
Independent Banker - November 2023 - 47
Independent Banker - November 2023 - 48
Independent Banker - November 2023 - 49
Independent Banker - November 2023 - 50
Independent Banker - November 2023 - 51
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Independent Banker - November 2023 - 53
Independent Banker - November 2023 - 54
Independent Banker - November 2023 - 55
Independent Banker - November 2023 - 56
Independent Banker - November 2023 - 57
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Independent Banker - November 2023 - 60
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Independent Banker - November 2023 - 63
Independent Banker - November 2023 - 64
Independent Banker - November 2023 - 65
Independent Banker - November 2023 - 66
Independent Banker - November 2023 - 67
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Independent Banker - November 2023 - 70
Independent Banker - November 2023 - 71
Independent Banker - November 2023 - 72
Independent Banker - November 2023 - 73
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Independent Banker - November 2023 - 80
Independent Banker - November 2023 - Cover3
Independent Banker - November 2023 - Cover4
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https://www.nxtbook.com/mspc/independentbanker/december2021
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https://www.nxtbook.com/mspc/independentbanker/august2021
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https://www.nxtbook.com/mspc/independentbanker/april2021
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https://www.nxtbook.com/mspc/independentbanker/december2019
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https://www.nxtbook.com/mspc/independentbanker/october2019
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https://www.nxtbook.com/mspc/independentbanker/august2019
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https://www.nxtbook.com/mspc/independentbanker/october2018
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https://www.nxtbook.com/mspc/independentbanker/april2018
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https://www.nxtbook.com/mspc/independentbanker/december2017
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https://www.nxtbook.com/mspc/independentbanker/october2017
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