The Consultant - 2016 - (Page 9)

FROM THE PRESIDENT ACF - We Join You Clifford "Cliff" Barnhart, ACF O ne of the tactics developed for the previous strategic plan was to produce high quality marketing tools with the intent of promoting ourselves to other consulting foresters and to landowners. One of my favorite lines from that effort was "ACF, We Join You." As I look at the many benefits I have received from my ACF membership, this statement summarizes it best. There are no other associations or organizations I could join that would connect me with the best consulting foresters across the country, sharing a common pride of profession and a strong commitment to ethics. In my mind, there are many ways that ACF joins us: * a connection with peers who we know will answer the phone any time we call to share information and experiences * a common code of ethics under which we conduct our business * friendships formed from our participation in meetings and educational programs * business relationships with other members we know have the same high professional standards * referrals to our clients whom we are confident will be well taken care of by other ACF members The value of the ways ACF joins us was expressed by the membership during the focus group sessions and the surveys completed. Meredith Low summarized this very well in a report to the Executive Committee, stating "members are passionate and articulate about the value they get from connecting with each other, in tangible and intangible ways, and the trust they have in THE CONSULTANT 2016 In my own business, I don't have to look far to count multiple ways ACF has joined us. fellow members." Meredith also often has described the culture of ACF as a "tribe." In my own business, I don't have to look far to count multiple ways ACF has joined us. Here are a few examples of the tangible value ACF has brought to our business recently: * One of the property management contracts we have had for the past six years came to us from across the country based on an ACF relationship that Ron Stuntzner had made. * A current job for the state we were just awarded is a large project that required us to team up with another consulting firm. Of course, we chose to team with another ACF member. * The advisor to the state for this same project is also an ACF member. The working relationship and respect we had right from the start has benefited by our ACF connection. I'm sure the list could be even longer, but I think you get my point. The many ways ACF joins us to other consulting foresters has the potential to add significant tangible value to our businesses. The key to unlocking these values is to be engaged with the association. As we look to the future of ACF, there are many challenges. Impending retirements throughout our membership are going to create one of the greatest challenges to overcome. The models developed for our current strategic planning effort indicate that our new member recruitment will need to be consistently near the highest levels the association has ever achieved just to maintain current numbers. Is this possible? It should be, considering the value ACF brings to its members. Is it a realistic assumption to plan with? Probably not, considering historical trends. However, the future of ACF depends on sustaining membership numbers, or better yet, increasing them. We are now faced with decisions on how to best move the association ahead. Do we expand the "tribe" to include others who would benefit and benefit us? Interestingly enough, I googled the definition of "tribe" and found the following as the first definition in the Merriam-Webster dictionary: "Tribe-a social group comprising numerous families, clans, or generations together with slaves, dependents, or adopted strangers." I think we all agree that we can write off the slave option. We also can all agree that we need to include different generations of foresters for the future of ACF. However, the idea of joining dependents or adopted strangers is interesting to consider and definitely a more controversial approach. In conclusion, the most effective way we can ensure the future of this great association is for each of our members to seek out qualified consulting foresters to join. The members are where the boots hit the ground. Take the initiative and effort when the opportunity arises to make contact with consulting foresters with whom you would like to be joined.  9

Table of Contents for the Digital Edition of The Consultant - 2016

From the Executive Director: The Elephant in the Room
From the President ACF – We Join You
Member Profile: Keville Larson, Renaissance Forester
The Value of a Consulting Forester
Fracking and the Landowner
Two Weeks at the Gates of Hell
If It Walks Like a Duck and Quacks Like a Duck…
Proposed Unmanned Aerial Vehicle Regulations from the FAA
Cross-Border Trade Disputes Heat Up
Will Small Firms Have to Specialize to Survive?
The Cradle of Forestry
Products & Services Buyers’ Guide
Index of Advertisers
A Call to Order

The Consultant - 2016

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