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AIA Los AngeLes strAtegIc PLAn, goALs And objectIves opportunities. Educational programs can also create revenue Develop Better Means to Sell Programs and Events: Staff that can support other Chapter activities. Staff should update should develop better means that utilize the Chapter website the Board regarding existing, proposed, and additional educa- and social networking sites to offer a wider menu of options for tional opportunities that can feasibly be offered. the purchasing tickets in advance of programs. Increase Networking Opportunities for Members: Many of Staff Growth and Development: In keeping with Los Angeles our Chapter members are in need of new project and/or employ- AIA's focus to provide excellence and efficiency in operations, ment opportunities. The Chapter should support ways for mem- the Executive Director should work closely with the President, bers to make new contacts and relationships by continuing to Executive Committee, and the Board to further clarify staff roles promote member activities, such as our committees, and by on a job description by job description basis and implement facilitating increased interaction between committees and other these roles. In this regard, the Associate Director should be related organizations. Staff should update the Board regarding charged with overseeing day-to-day operations of the Chapter, existing, proposed, and additional networking opportunities that and the Director of Programs and Events should be charged can feasibly be offered. with the responsibility of monitoring on a quarterly basis fiscal II. ENSURE EFFICIENCY AND EXCELLENCE IN OPERATIONS In order to ensure the Chapter's short and long-term financial stability, the Chapter, its Board, Executive Committee, and senior Chapter staff need to continuously examine existing operations, relevancy of programs, efficiency of management and operations, and seek means to continuously improve efficiency and delivery of services and programs. Ensure Efficiency and Excellence in Operations: 2009 Steps Taken impacts of programs. The Executive Director should report back to the President and the Executive Committee at the end of each quarter regarding progress with regard to staff growth and development as noted herein. Continue to Relate Budget to Economic Circumstances: Economic conditions for 2010 may be no better than 2009, or possibly worse. Chapter leadership must continue to be vigilant about the economic condition of the Chapter and be prepared take steps to ensure financial stability. The Executive Director should report back to the President and the Executive Committee at the end of each quarter regarding the status of Relate Budget To Economic Circumstances: Chapter lead- the budget and as appropriate proposed actions to maintain a ership has realized the inherent fiscal challenge of the cur- balanced budget. rent economic cycle. As a precautionary measure, the 2009 budget was constrained anticipating reductions in revenue. III. IMPROVE OUTREACH AND COMMUNICATIONS Overhead was trimmed and a reduction in staff effectuated Architecture and urban design advocacy to civic and political even as programming and benefits to membership were gener- leadership, allied professional organizations, membership, and ally maintained. At the same time new fundraising strategies the community at large, raises the profile of architecture, archi- were implemented that enabled potential sponsors to take tecture practices, and architects in Los Angeles, and commu- advantage of a wider-selection of benefits. Additional sources nicates and demonstrates how architecture and urban design of revenue were also sought, especially through the develop- improves the built environment and positively change lives. ment of a more robust program of professional development Improve Outreach and Communication: 2009 Steps seminars that were highly subscribed to. Press Releases: Los Angeles AIA made a commitment in 2009 Ensure Efficiency and Excellence in Operations: Recommended Next Steps to issue a minimum of two press releases a month. Topics Explore New Revenue Streams: AIA|LA staff should explore political arena to the promotion and profiling of Los Angeles AIA and compile means to enhance revenue streams and report design award winners. back to the President, Executive Committee, and Board their Initiation of Facebook Page: To increase avenues of com- findings and recommendations by June 30, 2010. munication with members, as well as the public at large, Los Develop an Attractive Sponsors Package: Staff should Angeles AIA also developed and activated a Facebook page and develop a visually compelling sponsorship package that will enhanced use of other social media tools such as Twitter and web better present AIA|LA and the value of sponsorships. blogs (The Design Advocate) to socially network the architecture covered ranged from advocacy for specific actions within the and design community to events and activities of interest. 16 | www.aialosangeles.org http://www.aialosangeles.org

Table of Contents for the Digital Edition of AIA Los Angeles - 2016 Membership Directory & Resource Guide

About AIA|LA
Strategic Plan
Staff
AIA LA Presidents
Powerful
Design for Dignity
Antitrust Compliance
About Center for Architecture & Urban Design Los Angeles
Annual Sponsors
Board of Directors
Firm Profiles
Products & Services Marketplace
Design Awards, Next LA Awards & Presidential Honorees
Residential Architecture Awards
Restaurant Design Awards
Architect, Associate, Allied, Honorary & Student Members (Alpha by last name)
Resources
Continuing Education (CES) and AIA
Fellows and Honorary AIA|LA
Index of Advertisers
Advertiser.com
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - About AIA|LA
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Strategic Plan
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - AIA LA Presidents
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Powerful
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Design for Dignity
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Antitrust Compliance
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - About Center for Architecture & Urban Design Los Angeles
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Annual Sponsors
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Board of Directors
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Firm Profiles
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Products & Services Marketplace
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Design Awards, Next LA Awards & Presidential Honorees
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Residential Architecture Awards
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Restaurant Design Awards
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Architect, Associate, Allied, Honorary & Student Members (Alpha by last name)
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Resources
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Continuing Education (CES) and AIA
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Fellows and Honorary AIA|LA
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AIA Los Angeles - 2016 Membership Directory & Resource Guide - Index of Advertisers
AIA Los Angeles - 2016 Membership Directory & Resource Guide - Advertiser.com
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