Licensed Architect - Winter 2017 - 41

Firm Management

Prospective
employees will
search for any

©OLIVIER LE MOAL/SHUTTERSTOCK

information they
can, and will
form their initial
impression from
the digital space.

Recruiting New Talent
Your Firm's Most Important Challenge
BY TODD L. REDING AND ERIN POPPE

W

hy Recruitment Matters
One thing we consistently see in our work with small architecture firms is a tendency to underinvest in
the resources necessary to successfully recruit top talent. Attracting new employees is one of the most
important activities done by professional services firms. A solid recruitment strategy not only reduces
employee turnover and minimizes cost, it also builds your reputation as a firm that is actively engaged in creating
sustainable futures for its employees.

Growing your firm is completely reliant
on your ability to recruit, retain and
coach new talent. The key to success
is to put as much thought and planning
into these activities as you put into
your largest architectural project. You
can start this process by breaking
down the recruitment processes into
three stages: developing a candidate
pool, narrowing to a set of finalists,
and negotiating the hire.
But First
Before you start recruiting, take some
time to fine-tune your internal policies
and processes. We recommend an
"onboarding checklist" be created
that helps you prepare for the
arrival and orientation of a new hire.
Ensure your employee handbook is

updated, your cell phone and laptop
use policies are complete, and you
have a framework for an employment
agreement in place. Ensuring these
systems and documents are updated
will convey a sense of professionalism
and a culture of caring to a
prospective hire.
You will also want to update your
internet presence. Prospective
employees will search for any
information they can gather on you,
and will form their initial impression
from the digital space. Does your
website properly represent your
culture? What is being said about
your firm on social media? Are all
of your current employees properly
connected to the firm (i.e., LinkedIn)?

Developing a Candidate Pool
In this first stage, your goal is to
develop a large pool of qualified
candidates. To do this, you will want
to start by creating two distinct
documents: a position description
and a job advertisement. Too
often we see firms share position
descriptions in hopes of attracting
potential employees. A position
description is typically a dry statement
of responsibilities, requirements and
expectations for the role. It is designed
to inform, not intrigue.
A job advertisement, however, is meant
to sell your ideal candidate on applying
or contacting you for more details.
Describe your firm's culture, and the
benefits of being an employee. You

Winter 2017 | Licensed Architect | 41



Table of Contents for the Digital Edition of Licensed Architect - Winter 2017

President’s Message
Architectural Outlook for 2018 The integration of technology and new building materials are shaping architecture.
Trends in Landscape Architecture
2017 ALA Design Awards
Continuing Education Energy Code Provisions for Commercial Low-slope Roof Assemblies
Continuing Education Providers/ ALA New Members
Second Chances for Buildings Teak Window Restoration
Firm Management Recruiting New Talent
Feature Article Architects, Building Science and Mold
Index of Advertisers
Licensed Architect - Winter 2017 - Intro
Licensed Architect - Winter 2017 - cover1
Licensed Architect - Winter 2017 - cover2
Licensed Architect - Winter 2017 - 3
Licensed Architect - Winter 2017 - 4
Licensed Architect - Winter 2017 - 5
Licensed Architect - Winter 2017 - President’s Message
Licensed Architect - Winter 2017 - 7
Licensed Architect - Winter 2017 - 8
Licensed Architect - Winter 2017 - Architectural Outlook for 2018 The integration of technology and new building materials are shaping architecture.
Licensed Architect - Winter 2017 - 10
Licensed Architect - Winter 2017 - Trends in Landscape Architecture
Licensed Architect - Winter 2017 - 12
Licensed Architect - Winter 2017 - 2017 ALA Design Awards
Licensed Architect - Winter 2017 - 14
Licensed Architect - Winter 2017 - 15
Licensed Architect - Winter 2017 - 16
Licensed Architect - Winter 2017 - 17
Licensed Architect - Winter 2017 - 18
Licensed Architect - Winter 2017 - 19
Licensed Architect - Winter 2017 - 20
Licensed Architect - Winter 2017 - 21
Licensed Architect - Winter 2017 - 22
Licensed Architect - Winter 2017 - 23
Licensed Architect - Winter 2017 - 24
Licensed Architect - Winter 2017 - 25
Licensed Architect - Winter 2017 - 26
Licensed Architect - Winter 2017 - 27
Licensed Architect - Winter 2017 - 28
Licensed Architect - Winter 2017 - 29
Licensed Architect - Winter 2017 - Continuing Education Energy Code Provisions for Commercial Low-slope Roof Assemblies
Licensed Architect - Winter 2017 - 31
Licensed Architect - Winter 2017 - 32
Licensed Architect - Winter 2017 - 33
Licensed Architect - Winter 2017 - 34
Licensed Architect - Winter 2017 - 35
Licensed Architect - Winter 2017 - 36
Licensed Architect - Winter 2017 - Continuing Education Providers/ ALA New Members
Licensed Architect - Winter 2017 - Second Chances for Buildings Teak Window Restoration
Licensed Architect - Winter 2017 - 39
Licensed Architect - Winter 2017 - 40
Licensed Architect - Winter 2017 - Firm Management Recruiting New Talent
Licensed Architect - Winter 2017 - 42
Licensed Architect - Winter 2017 - Feature Article Architects, Building Science and Mold
Licensed Architect - Winter 2017 - 44
Licensed Architect - Winter 2017 - 45
Licensed Architect - Winter 2017 - Index of Advertisers
Licensed Architect - Winter 2017 - cover3
Licensed Architect - Winter 2017 - cover4
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