ABA Banking Journal - February 2012 - (Page 46)
Can you use the Stonier experience?
An interview with Luis Lobo, multicultural markets manager for BB&T and chairman of the ABA Stonier Graduate School of Banking Board of Advisors
ABABJ: You’ve had a long affiliation with Stonier. How did that get started? Luis Lobo: BB&T is a strong proponent of executive education and development. I was fortunate to attend Stonier and graduated in 1998. Several members of our institution’s executive management team are Stonier graduates. ABABJ: And your Stonier experience didn’t stop there. LL: It doesn’t stop for any Stonier graduate. After I graduated, I had a very strong affinity for what Stonier offers bankers. I wanted to join the faculty, which I did, and taught courses for ten years. ABABJ: What did you teach? LL: I began by teaching “Creating a Sales Culture,” and later I developed a second course, “Banking the Unbanked.” This latter class was introduced before the economic downturn, but its relevance has been subsequently magnified. The course focuses on how banks can better reach folks who don’t think they belong in the financial system. Serving on the faculty also was a tremendous learning experience for me, because Stonier brings together world-class faculty and world-class students. I’ve learned a lot, both as a student and as a teacher. ABABJ: You’ve also been part of several significant enhancements to the Stonier program. LL: Absolutely. The move to the University of Pennsylvania’s Wharton School and our partnership with the school has been a major one. Wharton’s leadership courses are seamlessly integrated with the Stonier program, and our graduates receive both a Stonier Diploma and a Wharton Leadership Certificate. Stonier has been, and will continue to be, a beacon for our industry’s future leaders. ABABJ: How important is leadership for bankers? LL: This is a moment in time for the banking industry to demonstrate leadership. The image of banking needs to be polished. We have a responsibility to help our communi-
ties get back on their feet. We need to be very visible in our communities. Promoting financial education and financial literacy is one way we can have an impact. You’re helping people better understand the financial system. By doing so, we can change the perception of banking. Banking is a noble endeavor. When our clients—corporations, small businesses, or individuals—come to us, they aren’t just purchasing a loan or opening an account. They’re getting advice to accomplish their goals. ABABJ: What are the most important aspects of the Stonier experience for a prospective student? LL: While the academics are world-class, there also is a sense of community that continues to grow. There’s a bond between Stonier graduates of all ages and [graduating class] years. You meet someone who’s gone to Stonier and the walls come down. That relationship through Stonier lasts a lifetime. It’s a significant benefit. ABABJ: As a student, did you ever imagine yourself serving as chairman of Stonier’s Board of Advisors? LL: Sometimes I have to pinch myself. My dad came here from Costa Rica, worked hard, and stressed the importance of education. I wish he were here to see the results of his work ethic and life lessons. Learn more about the ABA Stonier Graduate School of Banking at www.abastonier.com.
46 | ABA BANKING JOURNAL | february 2012
Table of Contents for the Digital Edition of ABA Banking Journal - February 2012
ABA Banking Journal - February 2012
ABA Community Banking
Pass the Aspirin
Stop Drowning Us
10 Tech Trends to Follow in 2012
ABA Banking Journal - February 2012