ABA Banking Journal - November 2010 - (Page 48)

First person | boyd waara Genial host at THE biker event South Dakota banker welcomes riders from all over the globe There are bankers who ride motorcycles. There are banker-bikers who make the pilgrimage to Sturgis Rally, world’s largest motorcycle rally. And there is Boyd Waara, an ag lender and biker who’s been to the rally 20 times, the last six as part owner of the Elkview Campground just outside of Sturgis, S.D. Held since 1938, the rally grew from a small racing event put on by the Jackpine Gypsies Motorcycle Club to a mega tourist attraction. Officially a week-long event (the first week of August), the rally unofficially runs for ten days or more, Waara says. It draws 300,000 to 600,000 people in recent years. Motorcycle competitions still occur during the rally, but the Sturgis scene evolved into much more. Which biker is the banker? Boyd Waara, in full biker regalia, is the one in the midThere’s a wild side (kept in check dle, with two friends pictured near Red Lodge, Mont., on a motorcycle trip. by a heavy police presence, notes a town of 950. While Waara takes Waara), but the rally includes enough mainstream entertainment to draw rally week off to help run the campfamilies and people from all walks. ground, he sometimes makes calls “It’s really a big, annual reunion,” says Waara. on customers when things are slow. The Elkview campground, which Waara owns with four partners, sits on Waara owns a Harley-Davidson 70 acres adjacent to Interstate 90, five miles southeast of Sturgis. Though Road King. On long trips, he’ll not the most famous Sturgis campground—that would be the Buffalo Chip, usually ride about 400 miles in a a huge operation that hosts big-name entertainment nonstop during the day. “You don’t enjoy it much after rally—Elkview serves beer and food and has live entertainment. The partners 500,” admits Waara. He adds that bill Elkview as an alternative to the downtown scene: “Have a great time all his wife, Jeanie, who sometimes sits day and still be able to get some sleep at night,” it says on the camp’s website behind him on the Harley, would (elkviewcampground.com). put that limit at 150 miles! “We’re not running a 24-hour party,” says Waara. “Some folks will want to — Bill Streeter dip their toe into that scene,” he says, “but they like to have a quiet place to Biker-bankers note: Every Thursday come back to. They’re out to have fun, not cause trouble.” Only twice in six during rally week, Waara holds a getyears has Elkview had to summon police. together at the campground for bankThe campground has many repeat visitors, but also newcomers, such as an ers. Contemplating a visit to Sturgis English couple who rented a motorcycle in Billings, Mont., and wanted to Rally? Waara strongly advises plancheck out the rally before exploring other Western sights. Each night they’d ning ahead: “The saddest thing I see is say, “We’ll be leaving tomorrow.” This went on for five days, says Waara. people who travel here and start look“They were just having a lot of fun,” he laughs. ing for a place to stay at 5 p.m. There’s Waara is vice-president at First National Bank in Philip, S.D. The $155 nothing available within 500 miles.” million-assets bank is situated about 100 miles to the east of Sturgis in 48  |  ABA BANKING JOURNAL  |  november 2010 http://www.elkviewcampground.com

Table of Contents for the Digital Edition of ABA Banking Journal - November 2010

ABA Banking Journal - November 2010
Contents
Chairman’s View
Editor’s Column
The Economy
Bank Notes
ABA Community Banking: Chapter 12’s Bad Fit
Pass the Aspirin
Tech Topics
Capital Squeeze
Basel III Redefines Capital
Compliance Clinic
Compliance Inbox
ABA Resources
Investment Management
Surveys & Trends
First Person

ABA Banking Journal - November 2010

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