BeautyLink - Volume 8, Issue 2 - (Page 25)
of Shopping for Suppliers -
It Isn't Retail Therapy!
BY KARYN LAITIS
s school owners/managers,
whether in business for
decades or just beginning
the educational journey,
critical supply, equipment and student kit
decisions are a significant part of your
operating equation. Our current operating
environment presents its challenges. Now,
more than ever, decisions need to be clear,
consistent, compliant and defendable.
The overarching theme is: providing quality education to develop successful industry professionals. Our education is greater
than the sum of "theory and techniques"
for licensure. Products, supplies and equipment play an integral role to develop students into professionals. So, how can we,
as school owners/managers assure that our
selection criteria and suppliers are the perfect mix for a successful program?
Review your curriculum with your
instructors to determine the education value you provide with your existing
product/equipment/kit selections. Having
a clear valuation indicates areas needing
more focus. Technology and science are
driving the beauty industry; YouTube is
filled with educated and ignorant portrayals of how to use or misuse products/
equipment. We want to be current without
overinvesting in fads.
Review your school facility before
making equipment changes. There
is nothing more frustrating to a student
than to get that new 2000W professional
hair dryer and the first day that the entire
class is working on a blow dry assignment
(or competition) the circuits blow. It's
the "Ooops!!!" that keeps on giving - in
school, social media, Yelp, etc.; and educators need to re-arrange assignments to
manage the electrical demand. The same
dynamic can occur when deciding to use
a robust "online" education component
when you only have one T1 line for everything in the school. The bandwidth is inadequate and the floodgates open to...oh, it's
just too scary! So dedicated IT lines for
school operations and education would
be a consideration.
Visit the AACS website (www.beautyschools.org). The great news: as
a member of AACS, you have an extensive list of Associate Members dedicated
to our industry and providing the value
you are seeking for your school. You have
your goals, your budget - now shop!!!
Our AACS conferences provide "speeddating" for schools. Talk with more than
one vendor and get references from other
AACS members. You are creating a relationship. Assure that your goals, become
theirs - that they have the commitment
and capacity to deliver - whether it's
product volumes, timely delivery or
education support. Many vendors have
School Partnership Programs and those
that don't will work with you to fulfill
Have an internal communication
plan for change. It is a different
dynamic for new vs. existing schools or
1 school vs. multiples. The more campuses
you have, the communication challenge
increases to manage the "CHANGE."
Change needs to be supported through
training your staff, educators and students. Co-create a "roll-out" schedule
with your vendor. Even if you don't make
physical changes in your backbar, kits
or retail, DO make sure that you review
any collateral or messaging that is presented to prospective students. It needs
The course ML134 - Career Management is available on the AACS Online Training Center.
The course ML147 - Decision Making is available on the AACS Online Training Center. Members call AACS at
Members call AACS at 800-831-1086 for your VIP Discount Code. Visit the following URL
800-831-1086 for your VIP Discount Code. To learn about this course, visit www.aacstraining.org/courses/ML147.
to learn more about this course: www.aacstraining.org/courses/ML134.
BE AUT YLIN K | F O CUSI NG O N F I NANCI A L S | 20 1 6 |
Table of Contents for the Digital Edition of BeautyLink - Volume 8, Issue 2
Message From the AACS President and CEA Chair
Workings of Washington
CEA Gets Amped Up in Vegas
The Bottom Line: What You Should Discuss With Your CP
Revelations About the Department of Education
Do’s and Don’ts of Shopping for Suppliers — It Isn’t Retail Therapy!
And Then There’s Compliance
Students and Money Management
Voices From the Classroom
Beauty Changes Lives
People & Places
New Products & Services
Associate Member Profiles: Financial Services
New School Members
Upcoming 2016 Events
Index to Advertisers
BeautyLink - Volume 8, Issue 2