The Executive - September/October 2015 - (Page 25)

ADVANCING ASSOCIATIONS Lead from Need Four Ways to Motivate Employees By Ascanio Pignatelli H is CEO performance review is in, and Scott is clearly alarmed. Unless next quarter's KPI goals are met the Governance Committee will ask for his resignation. He grabs his phone and calls Jarin, his gregarious college roommate and the person who transformed Silicon Beach's most dysfunctional company into one of its most electric. "Jarin, I need your help. My staff is not producing like they once were. They are lethargic, apathetic, unmotivated, dis..." "Disengaged," interjects Jarin. "So how are you keeping your people engaged?" "We've been investing heavily into employee engagement programs, but they're not really working. We keep pouring money into recruiting and retaining the best. We even keep increasing salaries, benefits and perks, basically giving them everything they want, but nothing's working." "The problem is you're giving them what they think they want, but not what they really need," explains Jarin. "Your employees are emotionally detached; their real needs aren't being met. Fat salaries and perks are great, but what they really want is to be inspired, connected and living a life of purpose. They need to feel valued. As their leader you need to lead from need. Once our basic survival needs have been met, we all aspire to satisfy the four deeper needs: connection, contribution, freedom and growth." Jarin is right and is part of a new wave of leaders who know that to get the best out of someone you need to coach and empower them to greatness. As a leader in your organization you want to ensure that your employees feel they are: * Connected: building relationships with others * Contributing: doing something meaningful * Free: have a sense of choice and autonomy * Growing: developing personally and professionally Connection Companies with employees who have strong personal ties to each other have far higher engagement rates than those that don't. To connect with your employees, create greater trust and loyalty by being more authentic. Great leaders don't fret over public opinion and neither should you. Let go of who you think you should be, and just be yourself. You will gain their trust and respect in the process. Be vulnerable. Show them the real you. We all have the same fears of not being good enough, smart enough or worthy enough, so why pretend we are the exception? The best managers connect deeply with their employees by paying attention to what's important to them. Carve out some time each week to grab lunch or a coffee with your key team members. Find out what they enjoy doing outside of work and get to know them personally. C a l S A E ' s TH E E X E C UTI VE - S E P TE M BE R/ O C TO BE R 2 0 1 5 25

Table of Contents for the Digital Edition of The Executive - September/October 2015

PRESIDENT’S MESSAGE: By Jim Anderson, CAE
AT A GLANCE
CALENDAR OF EVENTS
Thinking and Acting Beyond Orthodoxy
Advancing Association Meetings by Exploring the Learning Brain
10 Transformative Meetings Technology Trends
From Data to Decision: Facilitating a Critical Thinking Discussion
Is it Time for an Event Sponsorships Makeover?
ADVANCING Associations
DOLLARS & SENSE
DESTINATION Sacramento
NEW MEMBERS
MEMBER SPOTLIGHT: Kristine Van Winkle, CMP, CASE, CTE
INDEX TO ADVERTISERS

The Executive - September/October 2015

https://www.nxtbook.com/naylor/CSES/CSES0618
https://www.nxtbook.com/naylor/CSES/CSES0518
https://www.nxtbook.com/naylor/CSES/CSES0418
https://www.nxtbook.com/naylor/CSES/CSES0318
https://www.nxtbook.com/naylor/CSES/CSES0218
https://www.nxtbook.com/naylor/CSES/CSES0118
https://www.nxtbook.com/naylor/CSES/CSES0617
https://www.nxtbook.com/naylor/CSES/CSES0517
https://www.nxtbook.com/naylor/CSES/CSES0417
https://www.nxtbook.com/naylor/CSES/CSES0317
https://www.nxtbook.com/naylor/CSES/CSES0217
https://www.nxtbook.com/naylor/CSES/CSES0117
https://www.nxtbook.com/naylor/CSES/CSES0616
https://www.nxtbook.com/naylor/CSES/CSES0516
https://www.nxtbook.com/naylor/CSES/CSES0416
https://www.nxtbook.com/naylor/CSES/CSES0316
https://www.nxtbook.com/naylor/CSES/CSES0216
https://www.nxtbook.com/naylor/CSES/CSES0116
https://www.nxtbook.com/naylor/CSES/CSES0615
https://www.nxtbook.com/naylor/CSES/CSES0515
https://www.nxtbook.com/naylor/CSES/CSES0415
https://www.nxtbook.com/naylor/CSES/CSES0315
https://www.nxtbook.com/naylor/CSES/CSES0215
https://www.nxtbook.com/naylor/CSES/CSES0115
https://www.nxtbookmedia.com