The Executive - September/October 2017 - 9

Stewards bring considerable skills, knowledge and
experience to their roles, yet they also possess the
humility to know what they don't know, not to mention
what they don't know they don't know.

here is an ongoing and robust discussion of leadership, particularly
in organizational contexts, that is very present in our lives today.
The business press regularly publishes in-depth profiles of (mostly)
corporate executives in which they reveal their leadership philosophies,
share war stories and dispense words of wisdom. Each year, universities,
consultancies and other influencers create a plethora of leadershipspecific content, including books, videos and training sessions designed to
teach "winning" leadership strategies, effective leadership development
approaches or both. Social media platforms help amplify and spread the common message
that connects each of these resources to all the others: outstanding leadership is the key
ingredient in creating successful organizations.
Associations, of course, are not exempt from our society's profound interest with
leadership. Most associations have either formal or informal "leadership ladders" that
interested stakeholders are expected to climb over a period of years to find their way
from new member to regular participant to senior decision-maker. In addition, many
associations conduct organized leadership development opportunities designed to help
voluntary contributors learn the skills and adopt the behaviors necessary to function as
leaders inside their organizations.
At this crucial moment in their history, however, associations will be better served by
traveling a different path toward the future: making the affirmative choice to focus their
attention on nurturing stewards and realizing the beneficial effects of stewardship. With
societal transformation getting faster, deeper and more intense, growing in complexity
and its implications and consequences becoming more visible and tangible with each
passing day, associations must harness a full measure of the energy, intelligence and
passion available from their contributors to create a distinctive and more vibrant future.
This is the fundamental work of stewardship.
Stewardship is a shared commitment on the part of the stewards to work with their
stakeholders to create systems, including communities, networks and organizations, that
can thrive, even though they are not their owners. By definition, stewards put the good of
the whole ahead of their own interests. In addition, stewards recognize that confronting
the novel challenges created by societal transformation, as well as capitalizing on
the emerging opportunities it affords, requires a superior level of both individual
performance and collective effort. To meet these demands, stewards model certain ways
of thinking and acting that can help unify all contributors in common purpose.

By Jeff De Cagna,
FRSA, FASAE

Stewards Listen in Moments
Stewardship begins with the recognition by stewards that they must listen closely to
the stakeholders they serve. Every stakeholder interaction offers the chance to unlock
the immense power of serendipity, a unique opportunity to listen with both head and
heart for creative ideas and actionable insights that can redefine what is and inspire

C a l S A E ' s TH E E X E C UTI VE - S E P TE M BE R/ O C TO BE R 2 0 17

9



Table of Contents for the Digital Edition of The Executive - September/October 2017

Chair’s Message: Leadership Is an Exciting Journey!
At a Glance
What Stewards Do
How to Move From Talk to Action on Diversity and Inclusion
Association Advocacy Thrives in ‘fake News’ Era
Leading Major Change Efforts: Can Ancient Tribal Wisdom Show the Way?
Advancing Associations:
Destination: Colorado
New Members
Member Spotlight: Anne Marie Mourhess
Index to Advertisers
The Executive - September/October 2017 - Intro
The Executive - September/October 2017 - cover1
The Executive - September/October 2017 - cover2
The Executive - September/October 2017 - 3
The Executive - September/October 2017 - Chair’s Message: Leadership Is an Exciting Journey!
The Executive - September/October 2017 - 5
The Executive - September/October 2017 - At a Glance
The Executive - September/October 2017 - 7
The Executive - September/October 2017 - What Stewards Do
The Executive - September/October 2017 - 9
The Executive - September/October 2017 - 10
The Executive - September/October 2017 - 11
The Executive - September/October 2017 - How to Move From Talk to Action on Diversity and Inclusion
The Executive - September/October 2017 - 13
The Executive - September/October 2017 - 14
The Executive - September/October 2017 - 15
The Executive - September/October 2017 - Association Advocacy Thrives in ‘fake News’ Era
The Executive - September/October 2017 - 17
The Executive - September/October 2017 - Leading Major Change Efforts: Can Ancient Tribal Wisdom Show the Way?
The Executive - September/October 2017 - 19
The Executive - September/October 2017 - 20
The Executive - September/October 2017 - 21
The Executive - September/October 2017 - Advancing Associations:
The Executive - September/October 2017 - Destination: Colorado
The Executive - September/October 2017 - New Members
The Executive - September/October 2017 - 25
The Executive - September/October 2017 - Index to Advertisers
The Executive - September/October 2017 - cover3
The Executive - September/October 2017 - cover4
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