The Executive - November/December 2016 - 7


PRESIDENT'S

MESSAGE

SNEAK PEEK ... CalSAE to
Introduce New Membership
Pricing Model in 2017
dvancing together ... and now
we're taking that concept to
the next level by focusing on
... YOU. CalSAE is making
important changes to serve you better.
We've added A LOT of new membership
value across the board while at the
same time revamping our membership
pricing so ultimately you can get more
for less! Before I get into those details, I
want to discuss WHY CalSAE is making
these changes.
Understanding CalSAE Members
We've spent the last year getting to
know our members better. We rolled out
surveys, discussion groups, individual
conversations ... trying to understand
your needs and challenges, and
determine how we can support you more
effectively.
We asked: What do you do? How long
have you been doing it? What do you
need? Assuming that a newer CEO would
have different needs from a longer-term
CEO ... and those in a small organization
would have different needs from those
in a medium or larger organization ... we
used these different "lenses" to assess
where to add additional resources.
New CEO Programs
We've added new programs to
build knowledge, improve results
and create exclusive opportunities to
exchange ideas and information:
* New this year is the CEO
Bootcamp, expanded CEOexclusive lunches and leadership/
governance training for CEOs
and their volunteer Boards
of Directors. These are all in
addition to the Insights Executive
Conference, the ELEVATE
Annual Conference and the AMC
Retreat.
* The Executive Resource Center
(ERC) will be a "hub" of services

to build capacity and continuity
of association governance and
leadership. This initiative has been
developed in partnership with the
Third Sector Company. In addition
to CEO/Board training, the ERC
will also include 1-1 coaching and
consulting services for individual
CEOs and resources available to
assist organizations in times of
transition.
Developing Staff Leadership
We've added new learning
opportunities for association staff based
on responsibilities.
* Summits. We launched a
Membership & Marketing Summit
in October and will provide an
Operations Summit this June. Both
are all-day learning opportunities
with multiple tracks.
* Forums. We've also added a set
of "Forums" on specific areas of
association management such
as the Meetings & Education

By Jim Anderson, CAE
Professionals Forum in Southern
California this February.
Forums will be attendee-driven,
facilitated events that will focus
on exchanging ideas and building
networks. Each Forum will be
around three hours and have a
minimal registration fee.
* Online Learning. We're also part
of a national collaborative that
offers monthly webinars focused
on a variety of association
management topics.
To get a better sense of all of
these options, I encourage you to
visit our website (www.calsae.org)
and look under Education & Events/
Year-At-A-Glance.
Membership Pricing Model
Now that we've added value to
membership across the board, we
want to make it easier and more cost
effective for more staff to join from the
same organization. This new pricing
model (see chart below) provides
Continued on page 34

Association Professional Membership Pricing Model
2017/18 CalSAE Membership Dues
No. of Members

Dues

Savings
(Add'l Members)

1 (Regular Rate)
2
3
4-5
6-7
8-10
11-15
16-20
Unlimited

$289
$429
$559
$789
$999
$1,299
$1,799
$2,199
$2,699

52%
53%
57%
59%
61%
63%
65%
65%+

Policies: CalSAE membership is individual; however, organizations can substitute a
new member on a complimentary basis if any employee member leaves.
C a l S A E ' s TH E E X E C UTI VE - N O VE M BE R/ DE C E M BE R 2 0 1 6

7


http://www.calsae.org

Table of Contents for the Digital Edition of The Executive - November/December 2016

President’s Message
At a Glance
Calendar of Events
Building a ‘Foresight First’ Board of Directors
10 Tips to Experience Unlimited Success When Communicating
Media Relations: Building a Strategic and Comprehensive Communications Strategy
Associations Communications a Study in Perception vs. Reality
Destination: Santa Barbara
Advancing Associations: 9 Tips for Concise Writing
New Members
Index to Advertisers
The Executive - November/December 2016 - cover1
The Executive - November/December 2016 - cover2
The Executive - November/December 2016 - 3
The Executive - November/December 2016 - 4
The Executive - November/December 2016 - 5
The Executive - November/December 2016 - 6
The Executive - November/December 2016 - President’s Message
The Executive - November/December 2016 - At a Glance
The Executive - November/December 2016 - Calendar of Events
The Executive - November/December 2016 - 10
The Executive - November/December 2016 - 11
The Executive - November/December 2016 - Building a ‘Foresight First’ Board of Directors
The Executive - November/December 2016 - 13
The Executive - November/December 2016 - 14
The Executive - November/December 2016 - 15
The Executive - November/December 2016 - 16
The Executive - November/December 2016 - 17
The Executive - November/December 2016 - 18
The Executive - November/December 2016 - 19
The Executive - November/December 2016 - 10 Tips to Experience Unlimited Success When Communicating
The Executive - November/December 2016 - 21
The Executive - November/December 2016 - 22
The Executive - November/December 2016 - 23
The Executive - November/December 2016 - Media Relations: Building a Strategic and Comprehensive Communications Strategy
The Executive - November/December 2016 - 25
The Executive - November/December 2016 - 26
The Executive - November/December 2016 - 27
The Executive - November/December 2016 - Associations Communications a Study in Perception vs. Reality
The Executive - November/December 2016 - 29
The Executive - November/December 2016 - Destination: Santa Barbara
The Executive - November/December 2016 - Advancing Associations: 9 Tips for Concise Writing
The Executive - November/December 2016 - 32
The Executive - November/December 2016 - Index to Advertisers
The Executive - November/December 2016 - 34
The Executive - November/December 2016 - cover3
The Executive - November/December 2016 - cover4
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