The MHEDA Journal - Third Quarter, 2015 - (Page 47)

INDuSTRy RECRUITINg ADvOCACy An Interactive Experience GtCC gives students a hands-on introduction to logistics D BY STEVE GUGLIELMO ifficulty attracting young, skilled labor is a plight that all MHEDA members are familiar with. MHEDA's 4th Critical Impact Factor for 2015 states, "The industry is facing a shortage of skilled labor and this trend will continue as existing employees retire. Additionally, skill sets for the technicians in all industry segments are changing with increasing reliance on systems and software diagnostic tools." Part of the reason that the industry is facing a shortage of skilled labor is an inability to attract students to the industry during their high school and college careers. It is a challenge that is shared by colleges such as North Carolina's Guilford Technical Community College. "It's very difficult out of high school to get students interested in what is really a very viable and vibrant career," says Sam Chinnis, an associate professor at GTCC. "I think there's a disconnect with a lot of the parents of today's youth who hear the words 'warehouse' or 'distribution center' and think of it as a dead-end job. We have to do a better job of demonstrating the many broad career paths available within the logistics industry. It's an exciting field but our job is to generate that excitement within a broader population." The MHEDA Journal | Third Quar ter 2 015 47

Table of Contents for the Digital Edition of The MHEDA Journal - Third Quarter, 2015

President’s Perspective
From the Desk of Liz Richards
Editor’s Note
Ask Your Board
In Memory
MHEDA University Calendar
MHEDA Member Profile
@ Work
Industry Pulse
Happy Anniversary!
Best of the Best
Celebrating Material Handling Rock Stars
An Interactive Experience
The Trend Toward Automation
Automation and Labor
How to Talk to Someone Significantly Younger or Les Experienced Than You
Integrating Your Online Presence into a Mobile Market
The Other Competitive Advantage
Hack-Proof Your Company’s Social Media
MHEDA Convention Recap
Turning Sales into Profit
Ten Reasons Why You Can’t Fill Jobs
Sucesion Planning
New Members
Spotlight on Association News
MHEDA Milestones
Index to Advertisers by Product Category
The Last Word

The MHEDA Journal - Third Quarter, 2015