Multifamily Florida - Spring 2016 - (Page 9)

FA A UPDATE Speak Up BY JOSH GOLD, CAE, CMP, FAA EXECUTIVE VICE PRESIDENT A midst this year's presidential campaigning, loudly voiced opinions, and debates-not just among candidates but also on social media and between friends and family members-it may seem like one small voice can't possibly be heard over all the din. Of course exercising your right to vote is one way to make your voice heard, but it's not the only way. If you attended FAA's 2016 Legislative Conference in January, your voice was one of about 150 that were heard at 135 legislators' offices. You spoke not only on behalf of your fellow FAA members, but of all stakeholders in the state's multifamily housing industry. Prior to the Legislative Conference and visits to the statehouse, FAA members gathered for a platform meeting in October to establish our legislative priorities and determine our positions on potential legislation. This enabled us to speak with one voice to legislators who represent communities all across the state. Collectively, our voices are more effective than they would be individually. By the time you read this, the 2016 Legislative Session will have ended, but your efforts to be heard and to advocate for our industry don't have to stop. * When your representatives or senators are back in their home districts is the perfect time to host a legislator at your apartment community. Reach out to FAA for pointers and help in setting them up, or check out the National Apartment Association's Grassroots Webinar Series: Investing in Advocacy, which is archived at www.naahq.org. * Sponsor an APAC fundraising event, or support your local affiliate's APAC fundraiser. FAA's Apartment Political Action Committee is essential to amplifying our voice. APAC provides campaign contributions to candidates who support the causes important to our industry. And let's face it, elected officials are likely to listen more closely to groups that have helped them get elected. * Be active in your affiliate, and become active in your municipalities. What issues on the local level could impact the apartment industry? Get informed, and build relationships with officials locally. Building relationships is an important part of advocacy. You may only be able to visit your state or federal legislators once a year, but you can achieve much by being truly involved in your community. Join a local civic organization or chamber of commerce, and when you attend networking events be sure to tell people you are proud to be part of Florida's apartment industry. Our industry does so much more than provide places for people to live and store their belongings. Florida's multifamily housing industry comprises 1.3 million apartments with 2.4 million residents, contributes $44.8 billion to the economy, and supports 343,000 jobs-32,000 of them on-site at apartment communities. Many communities and the suppliers that provide products and services engage in philanthropic activities on a regular basis. Apartment residents come from all generations and all walks of life, and they live in multifamily communities for all kinds of reasons. True, some rent because they are not able to buy a home-at least not right now-but many apartment residents are choosing the multifamily lifestyle. They like the convenience and security of being able to lock up and leave. They enjoy the sense of community, and they appreciate the efforts of property owners and managers to support and enhance their lifestyles. (Read about some of the myriad ways apartment communities are supporting healthy living in our cover story on Page 10.) In short, apartment communities are a vital part of the fabric of any community. Let your voice be heard when you advocate to legislators and other elected officials about ways they can continue to help our industry, whether on the local, state, or federal level. Let your voice be heard closer to home, too, by expressing your pride in being part of the multifamily housing industry and all that means. ▲ MULTIFAMILYFLORIDA l Spring 2016 l 9 http://www.naahq.org

Table of Contents for the Digital Edition of Multifamily Florida - Spring 2016

PRESIDENT’S MESSAGE: MAINTAINING THE BALANCE
FAA UPDATE: SPEAK UP
APARTMENT COMMUNITIES GO ON A HEALTH KICK: TODAY’S HEALTHY AMENITIES RUN THE GAMUT
2016 LEGISLATIVE CONFERENCE REPORT: FAA MEMBERS MAKE THEIR VOICES HEARD AT FLORIDA STATEHOUSE
BUILDING COMMUNITY: HEALTHY RESIDENTS ARE HAPPIER—AND VICE VERSA
COMMUNITY SPOTLIGHT: THE PRESERVE AT LONGLEAF
APARTMENTS BY THE NUMBERS
INDEX TO ADVERTISERS/ ADV.COM

Multifamily Florida - Spring 2016

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