Food Shippers of America - Spring/Summer 2018 - 66

Blocks are added to the chain until
the entire transaction is completed.
Because each transaction along the
way must be verified by the chain
itself, it eliminates many of the manual
processes involved in verification,
speeding up everything from ordering,
to compliance paperwork requirements,
to final delivery and even payment.
A blockchain can be either private or
public. A public blockchain is available
for anyone to see. Each transaction is
visible - this is how Bitcoin is often
traded. A private blockchain, which
is what would be used in the supply
chain, would be visible only to the
participants in that transaction. To
see the chain, each participant would
have a cryptographic key that would
unlock that blockchain. In a typical
example, a shipper, broker, carrier and
end customer might be on a private
blockchain that tracks the movement of
goods from origin to delivery.
With a basic understanding of
the blockchain, it's important to

understand how it will be used.
According to BiTA, blockchain
has dozens of potential uses,
including recording and tracking
performance history of vehicles,
dynamic optimization, and payments
and pricing.
The Alliance provides more detail on
some of the individual use cases,
although there are many more
possibilities. For instance, tracking
performance history through a
blockchain framework allows parties
to see solid and definitive evidence of
past performance in relevant metrics,
removing a level of distrust. Are you
sure that vehicle has been properly
maintained over the years? The
blockchain will tell you.
It can also be used to verify freight
deliveries. No longer will a carrier
spend time arguing with a shipper
over the condition of a delivery.
Documenting the information in a
blockchain will reduce the likelihood of
unsubstantiated disputes.

From a compliance standpoint,
blockchain can be used to ensure
both drivers and vehicles meet
the laws. The recent electronic
logging device rule (ELD) is a prime
example. Putting hours-of-service
data generated by the ELD onto a
blockchain and then adding additional
data such as weather and traffic
information can help reroute trucks
quicker and communicate potential
delays to shippers and receivers in
real time. And again, because the
information on the blockchain is both
verified and unchangeable, there is
documented, trusted proof of why
a delay occurred, helping mitigate
potential disputes.
Blockchain also has the potential
to help improve efficiency through
better routing and asset utilization,
including capacity monitoring. A
supply chain blockchain could easily
allow fleets with available capacity
to include that information as well as
vehicle location to shippers, creating
a seamless process for identifying

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2018

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Food Shippers of America - Spring/Summer 2018

Table of Contents for the Digital Edition of Food Shippers of America - Spring/Summer 2018

President’s Letter
Charged Up! Electric Trucks Poised to Gain Foothold In Trucking Industry
The Trucking Industry’s Top 10
Sana Raheem: Taking Risks for Growth
Developing an Unbeatable Inbound Freight Management Strategy
FSA Annual Conference
Evolution of Logistics: Developing Our Leaders of Tomorrow
Scholarship Winner
Food Shippers of America 2019 John J. Murphy Scholarship
Retail Trends
Rail Update
Industry Forecast
Millennials and GenZ: The Key to Future-Proofing Your Supply Chain Workforce
Blockchain: The Technology Soon to Take Over the Supply Chain
Improve Your Leadership IQ
Five Secrets to Find and Keep Top-Notch Talent Without Breaking the Bank
The Risky Six: Six Keys to Shed Fear and Take Smart Professional Risks
Customer Service and Safety are Priorities at Rapidly Growing Lazer Spot
FSA Members
Index of Advertisers
Food Shippers of America - Spring/Summer 2018 - Intro
Food Shippers of America - Spring/Summer 2018 - cover1
Food Shippers of America - Spring/Summer 2018 - cover2
Food Shippers of America - Spring/Summer 2018 - 3
Food Shippers of America - Spring/Summer 2018 - 4
Food Shippers of America - Spring/Summer 2018 - 5
Food Shippers of America - Spring/Summer 2018 - 6
Food Shippers of America - Spring/Summer 2018 - 7
Food Shippers of America - Spring/Summer 2018 - 8
Food Shippers of America - Spring/Summer 2018 - 9
Food Shippers of America - Spring/Summer 2018 - President’s Letter
Food Shippers of America - Spring/Summer 2018 - 11
Food Shippers of America - Spring/Summer 2018 - 12
Food Shippers of America - Spring/Summer 2018 - 13
Food Shippers of America - Spring/Summer 2018 - Charged Up! Electric Trucks Poised to Gain Foothold In Trucking Industry
Food Shippers of America - Spring/Summer 2018 - 15
Food Shippers of America - Spring/Summer 2018 - 16
Food Shippers of America - Spring/Summer 2018 - 17
Food Shippers of America - Spring/Summer 2018 - 18
Food Shippers of America - Spring/Summer 2018 - 19
Food Shippers of America - Spring/Summer 2018 - The Trucking Industry’s Top 10
Food Shippers of America - Spring/Summer 2018 - 21
Food Shippers of America - Spring/Summer 2018 - 22
Food Shippers of America - Spring/Summer 2018 - 23
Food Shippers of America - Spring/Summer 2018 - Sana Raheem: Taking Risks for Growth
Food Shippers of America - Spring/Summer 2018 - 25
Food Shippers of America - Spring/Summer 2018 - 26
Food Shippers of America - Spring/Summer 2018 - 27
Food Shippers of America - Spring/Summer 2018 - Developing an Unbeatable Inbound Freight Management Strategy
Food Shippers of America - Spring/Summer 2018 - 29
Food Shippers of America - Spring/Summer 2018 - 30
Food Shippers of America - Spring/Summer 2018 - 31
Food Shippers of America - Spring/Summer 2018 - 32
Food Shippers of America - Spring/Summer 2018 - 33
Food Shippers of America - Spring/Summer 2018 - 34
Food Shippers of America - Spring/Summer 2018 - 35
Food Shippers of America - Spring/Summer 2018 - Evolution of Logistics: Developing Our Leaders of Tomorrow
Food Shippers of America - Spring/Summer 2018 - 37
Food Shippers of America - Spring/Summer 2018 - 38
Food Shippers of America - Spring/Summer 2018 - Scholarship Winner
Food Shippers of America - Spring/Summer 2018 - 40
Food Shippers of America - Spring/Summer 2018 - 41
Food Shippers of America - Spring/Summer 2018 - 42
Food Shippers of America - Spring/Summer 2018 - Food Shippers of America 2019 John J. Murphy Scholarship
Food Shippers of America - Spring/Summer 2018 - 44
Food Shippers of America - Spring/Summer 2018 - Retail Trends
Food Shippers of America - Spring/Summer 2018 - 46
Food Shippers of America - Spring/Summer 2018 - 47
Food Shippers of America - Spring/Summer 2018 - 48
Food Shippers of America - Spring/Summer 2018 - 49
Food Shippers of America - Spring/Summer 2018 - Rail Update
Food Shippers of America - Spring/Summer 2018 - 51
Food Shippers of America - Spring/Summer 2018 - 52
Food Shippers of America - Spring/Summer 2018 - 53
Food Shippers of America - Spring/Summer 2018 - 54
Food Shippers of America - Spring/Summer 2018 - 55
Food Shippers of America - Spring/Summer 2018 - 56
Food Shippers of America - Spring/Summer 2018 - Industry Forecast
Food Shippers of America - Spring/Summer 2018 - Millennials and GenZ: The Key to Future-Proofing Your Supply Chain Workforce
Food Shippers of America - Spring/Summer 2018 - 59
Food Shippers of America - Spring/Summer 2018 - 60
Food Shippers of America - Spring/Summer 2018 - 61
Food Shippers of America - Spring/Summer 2018 - 62
Food Shippers of America - Spring/Summer 2018 - 63
Food Shippers of America - Spring/Summer 2018 - 64
Food Shippers of America - Spring/Summer 2018 - Blockchain: The Technology Soon to Take Over the Supply Chain
Food Shippers of America - Spring/Summer 2018 - 66
Food Shippers of America - Spring/Summer 2018 - 67
Food Shippers of America - Spring/Summer 2018 - 68
Food Shippers of America - Spring/Summer 2018 - 69
Food Shippers of America - Spring/Summer 2018 - 70
Food Shippers of America - Spring/Summer 2018 - Improve Your Leadership IQ
Food Shippers of America - Spring/Summer 2018 - 72
Food Shippers of America - Spring/Summer 2018 - 73
Food Shippers of America - Spring/Summer 2018 - 74
Food Shippers of America - Spring/Summer 2018 - 75
Food Shippers of America - Spring/Summer 2018 - 76
Food Shippers of America - Spring/Summer 2018 - Five Secrets to Find and Keep Top-Notch Talent Without Breaking the Bank
Food Shippers of America - Spring/Summer 2018 - 78
Food Shippers of America - Spring/Summer 2018 - The Risky Six: Six Keys to Shed Fear and Take Smart Professional Risks
Food Shippers of America - Spring/Summer 2018 - 80
Food Shippers of America - Spring/Summer 2018 - 81
Food Shippers of America - Spring/Summer 2018 - Customer Service and Safety are Priorities at Rapidly Growing Lazer Spot
Food Shippers of America - Spring/Summer 2018 - 83
Food Shippers of America - Spring/Summer 2018 - 84
Food Shippers of America - Spring/Summer 2018 - 85
Food Shippers of America - Spring/Summer 2018 - 86
Food Shippers of America - Spring/Summer 2018 - FSA Members
Food Shippers of America - Spring/Summer 2018 - 88
Food Shippers of America - Spring/Summer 2018 - Index of Advertisers
Food Shippers of America - Spring/Summer 2018 - 90
Food Shippers of America - Spring/Summer 2018 - cover3
Food Shippers of America - Spring/Summer 2018 - cover4
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