Connections - Summer 2015 - (Page 6)
message from the chair
Hungry for Volunteers?
CoLLECTIVE ACTIoN HAS proven time and again to be a
powerful thing. People who band together around a
rallying cause have a long tradition of accomplishing
significant things. Just consider the American
Revolution and civil rights movement.
When individual professionals join forces for a
common cause, they, too, have the ability to make a
tremendous impact. Take GSAE as an example.
While we as an organization are fortunate to have
two very gifted and dedicated staff members, there is
only so much Wendy and Jane Anne can humanly do.
Combined with our deep bench of talented volunteers,
however, GSAE is able to provide member benefits
and services well beyond the scope of our material
resources. Are we moving mountains in the process?
Maybe not-but we are making a significant difference
in the professional lives of those who've chosen
association management as a profession and reside in
and around Georgia. For sure!
GSAE volunteers do a lot of the work of the
association. Through task forces, committees and
shared interest groups, they recruit, welcome and
orient new members; pursue renewals; pair mentors
and mentees; research issues; and identify trends
and potential partners. With meaningful work, a
finite timeline and recognition for a job well done,
our volunteers are "all in" in their commitment and
dedication to advancing our profession.
Volunteers are likely the lifeblood of your
organization, too. How are you engaging your members
and embracing their volunteer spirit? How do you look
for that winning combination of purpose and volunteer
service? What's in your magic formula of enlisting
volunteers and keeping them involved?
There's no simple answer, but building consensus
around a shared vision is the primary key to finding
your collective voice. There are certain components
worth considering in your appeal for volunteers,
* The benefit to the individual for being part of a
* Why each volunteer is uniquely needed for the cause
* How volunteering directly impacts the mission or
Through my role in leading the Atlanta Apartment
Association (AAA), I have the privilege of being part
of an annual food drive benefitting the Atlanta
Community Food Bank (ACFB). The AAA "Food-A-Thon"
started 28 years ago in very small scope, from an idea
generated by one key member who recognized the need
of a growing population of food insecure families in
Georgia-those who do not know where their next meal
is coming from.
The thought of helping the hungry took off in a big
way. Member companies and employees jumped on board
to support the cause. Fast forward to today, and the
AAA campaign is one of the largest food and fund drives
in the United States. In 2014 alone, our Food-A-Thon
collected enough food items and money to provide seven
million meals to hungry families in Georgia. During the
past 25 years, collections of food and cash from this
event have provided nearly 80 million meals (there are
no typos here)-talk about staggering!
The Food-A-Thon initiative kicks off in the spring
each year, followed by six months of promoting and
coordinating. Apartment owners and management
companies compete against each other for prizes and
bragging rights about who can raise the most, and
residents of member apartment communities are
invited to contribute.
The extensive efforts culminate with the AAA
Food-A-Thon themed parade, where Atlanta's
apartment companies literally march in to the Food
Bank's downtown campus on an October morning with
countless truckloads of food, then unload and catalog
boxes, cans and bags of food supplies, as well as tons
of cash raised for the cause. There is no other event
anywhere quite like it.
Building consensus around a shared vision is what
it's all about. That's who we are and what we do. So
generate those conversations, seek out that rallying
cause, empower your volunteers and continue to make
Jim Fowler, CAE
President, Atlanta Apartment Association
Table of Contents for the Digital Edition of Connections - Summer 2015
Message from the Chair
GSAE News & Events
How to Build a Stronger Volunteer Program
Volunteer Risks and Rescues
The List: Micro & Ad Hoc Volunteer Jobs in Associations
Engaging Your Members with Mobile Technology
By the Numbers: Volunteering
2015 GSAE Annual Meeting
Choices: A Quiet Conversation with a Dear Friend
Index of Advertisers
Connections - Summer 2015