Car Wash - Summer 2015 - (Page 9)
letter from the ica
the official PUblication
of international carwash
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ChiEF EXECuTiVE OFFiCER
ChiEF OPERaTiNG OFFiCER
DiRECTOR OF saLEs
DiRECTOR OF MEMBERshiP
In sports, you often hear about the concept of momentum. Generally, it's triggered
by a specific moment when someone makes
a big play to change the dynamic of the
game ... to tip the scales in the favor of one
team or another.
Similar things happen in business.
Whether it's the introduction of a new product, or a spike in sales, there are events that
set the stage for what is to come.
For International Carwash Association,
this year's The Car Wash Show has all
the markers of being a moment when the
scales tipped in the professional car wash
At this year's show, nearly 6,900 people
gathered in Las Vegas to create an environment that was full of positivity and buzz.
People were excited, people were in the
mood to purchase equipment, and most
importantly, people have been washing cars.
This year's show also had 1,200 attendees
participate in an expanded menu of education and networking events, including
exclusive receptions for Women in Car
Washing, International Attendees, and
It was a tremendously successful show.
And with that success, we're now taking
that momentum into our inaugural Car
Wash Show Europe this October 5-7 in
Amsterdam. We hope we'll see you there!
Remember, ICA members get complimentary trade show passes to Car Wash
In this issue of CAR WASH Magazine,
we explore the challenges around the Chip
and PIN changes, valuation in the car wash
industry, and new techniques to reduce
health care costs.
We also share an amazing story from
ERC Wiping Products about how they
were able to recover quickly from a major
disaster thanks to their disaster preparedness plan. You'll also find our usual array of
industry information, professional profiles
and a marketing missive from our friend
As always, if there is something you'd like
to see covered that we haven't already or if
you have a suggestion for how we can make
this publication more valuable, please don't
hesitate to let us know.
Director of Marketing & Editor in Chief
+1 (612) 293-4256
DiRECTOR OF MaRKETiNG &
mats Van mUnster
CaR Wash shOW EuROPE saLEs
TRaDE shOW DiRECTOR
laYoUt anD Design
ChRis ChiCCaRELLO, KRYs D'aNTONiO,
aDaM FiREsTONE, JaNET FRaNK,
BiLL LOVETT, DEBBi MCCLaNahaN,
JasON RuPPERT, JaMiE WiLLiaMs,
5950 NW 1sT PLaCE
GaiNEsViLLE, FL 32607
PuBLishED JuNE 2015/
for aDVertising inQUiries,
TROY WOODhaM DiRECTLY
aT (352) 333-3476.
© 2015 NaYLOR LLC. aLL RiGhTs REsERVED. ThE
CONTENTs OF This PuBLiCaTiON MaY NOT BE
REPRODuCED BY aNY MEaNs, iN WhOLE OR PaRT,
WiThOuT ThE PRiOR WRiTTEN CONsENT OF ThE
Summer 2015 | car wash magazine | www.carwaSh.org
Table of Contents for the Digital Edition of Car Wash - Summer 2015
Letter From the Ica
By the Numbers
Chip and Pi N Confusion?
New Techniques for Reducing the Ever-Increasing Costs of Health Care
The Car Wash Show 2015
Planning for Disaster
What’s It Really Worth?
Wearing Too Many Hats?
Take a Tour
The Orgin of the Exterior Car Wash
Blast From the Past
Index of Advertisers
Focus on the Member
Car Wash - Summer 2015