Car Wash - Fall 2015 - (Page 75)

w a t e r s aV e r s the ValUe of PartnershiPs watersaVers Program helPs saVe bUsiness DUring texas DroUghts By Lindsey Quick all american car Care Super Centers has two locations - with a third under construction in Wichita Falls, Texas. This part of Texas, as with many other parts of the state, has been hit hard by massive droughts. These droughts hit all businesses to some extent, but almost none more so than the area car washes. Because they knew this could be a recurring issue, All American Car Care Super Centers made a decision three years ago to become part of the WaterSavers program. Jim Cadotte, general manager, said, "We recognized early that in order for us to be in this business, it made good financial and business sense to conserve a resource we use. We also felt it was important to leave as little a footprint on the environment as we could." Implementing the WaterSavers program prompted the team to look at every aspect of how their washes worked, from the chemicals they used to the systems they put in place. "We changed our business model," Cadotte said. "WaterSavers gave us the opportunity to get educated. We attend conventions every year to learn even more about what we can do on our end to conserve water and decrease our environmental footprint." While being part of the WaterSavers program has changed the organization's business, they had to convince their local government just how effective the program is. When the drought was near its peak, All American Car Care Centers had to work fall 2015 | car wash magazine | 75

Table of Contents for the Digital Edition of Car Wash - Fall 2015

Letter from the ICA
Meet the Board
By the Numbers
Overheard Online
What do your customers think about your business?
False alarm
Pricing yourself into profit
Don’t hate the haters
Data security essentials
The Car Wash Show 2015 Best Booth Award
Top 10 employee handbook mistakes
IP surveillance cameras
Grit, the underlying problem for car wash owners
Stand out from the crowd
Update from ICA working group
Wash Ideas
Women in Car Wash
Blast from the Past
Marketing Minute
Ask Champ
Download It!
Focus on a Member
Top Tweets
Safety Tip
Index of Advertisers
5 Things

Car Wash - Fall 2015