Advisor Today - July/August 2015 - (Page 15)
By Christine Cusatis
A Fresh Approach to Life Insurance
ohn Hancock Insurance has
announced a new approach
to life insurance that rewards
people for healthy living. Developed
through an exclusive life insurance
partnership with Vitality, the global
leader in integrating wellness benefits
with life insurance products, the
innovative insurance solution provides
policyholders with financial protection,
opportunities to save on their annual
premiums and the chance to earn
rewards and discounts for taking steps
to improve their health.
After identifying a need for
life insurance and completing the
application process, new policyholders
take an online Vitality Health Review
to determine their Vitality Age, an
indicator of overall health that may
be higher or lower than their actual
age and can improve over time as they
work toward living a healthier life.
Vitality has concluded that the average
American's Vitality Age is five years
older than his or her actual age, based
on various health and wellness factors.
As part of the program,
policyholders receive personalized
health goals and can easily log their
activities using online and automated
tools, which are integrated with
personal health technology. In fact,
John Hancock is giving every new
policyholder a free Fitbit as one easy
way to track their progress.
Policyholders immediately begin
accumulating "Vitality Points" after
their policy is issued and when they
complete health-related activities
like exercising, getting an annual
health screening or even a flu shot.
The number of Vitality Points a
policyholder earns over the course of a
year determines their program status
level. The healthier their lifestyle, the
more points they can accumulate to
earn valuable travel, shopping and
entertainment-related rewards and
discounts from leading retailers.
Additionally, depending on the type of
product they purchase, a policyholder
could save as much as 15 percent off
their annual premium.
As part of the new offering, John
Hancock unveiled two new products:
Protection UL with Vitality™, a
universal life insurance product, and
John Hancock Term with Vitality™, a
term life insurance product. They are
the first life insurance products in the
U.S. linked with Vitality healthy living
programs and are built on Vitality's
innovative shared-value model.
For more information, visit
New Annuity Finds Middle Ground Between
Risk and Growth
oya Financial, Inc. has added
a flexible premium deferred
index-linked variable annuity to
its suite of retail retirement solutions.
Voya PotentialPLUS offers customers
the potential for investment growth tied
to the performance of up to four major
market indexes, and it also provides
a level of protection against a drop
in those indexes. The new product is
issued by Voya Insurance and Annuity
Company, a member of the Voya
Financial family of companies.
"As Americans face a greater
responsibility to plan and save for
retirement, many are looking for
investment strategies that provide the
right balance between risk and return,"
says Carolyn Johnson, president of
annuities and tax-exempt markets for
retirement solutions at Voya Financial.
"Voya PotentialPLUS is a flexible
solution that meets a number of these
objectives-helping customers grow
and protect their assets so they can
become more secure in retirement."
The Voya PotentialPLUS annuity
allows individuals to allocate their
premium payment over a stated
period of time across a maximum
of four indexed segments. They are
also protected against a drop in
index performance up to a certain
level through a built-in downside
buffer. If an index goes up during
the stated time period, the value
associated with the indexed segment
is credited by an amount up to the
cap rate. If an index goes down
during that period, the indexed
segment does not lose any value if
the drop is 10 percent or less. If the
drop is greater than 10 percent, the
value is reduced-but only by the
amount in excess of 10 percent.
Other important features of
the annuity include the potential
for investors to accumulate their
assets on a tax-deferred basis,
the flexibility to allocate their
investments or gains across the
different equity index segments or
to a variable subaccount, and the
ability to make free withdraws or
transfer money from their account
as they choose, subject to certain
fees and limitations.
Visit www.voya.com for more
July/August 2015 | ADVISOR TODAY 15
Table of Contents for the Digital Edition of Advisor Today - July/August 2015
From The Editor
How Do You Create the Million-Dollar-Plus Practice?
Traits of Top Performers
The Business Benefits of a Pipeline Mentality
What Does It Mean to Act Ethically?
Variable Universal Life is Back
Sell More LTCI By Selling Less!
Overcoming the Most Common DI Objections
Mitigating Retirement Risks with Life Insurance
Creating Irreplaceable Capital
Closing the Gap
Financial Future Less than Rosy for Boomers and GenX
Estate Planning and Annuities?
Ignite Your Sales Potential
A Closer Look at BTID
Upholding the Tradition
NAIFA’s Candidates for Election
Addicted to Rejection
What is Keeping Your Senior Clients Up At Night?
Advisor Today - July/August 2015