PestWorld - July/August 2017 - 14

Smart strategies for increasing profitability
BY AMY BELL

W

WHEN YOU THINK ABOUT BUSINESS GROWTH,
WHAT'S the first thing that comes to mind? If

you're like most business leaders, it's probably
profits. After all, without a healthy amount of
revenue, a business will not survive for very
long. In fact, 82 percent of businesses that fail
crash and burn due to cash flow problems,
according to a U.S. Bank study.
Fortunately, it appears that profits are on
the rise for many small to medium businesses
across the country. Businesses with less than
$10 million in annual revenues experienced
an average 7.3 percent annual sales growth
last year, according to financial information
company Sageworks. As a result, 2016 marked
the fifth consecutive year sales have grown
more than 7 percent. In another national small
business survey that covered nearly 16,000
firms with less than 500 employees, more than
60 percent of surveyed firms said they expect
more revenue in 2017 than last year. To top it
off, another 40 percent say they have plans to
expand their workforce this year.
So, how can you claim a piece of this pie and
increase revenues for your business? Keep reading for some pest control profit-boosting tips.
THE TRIFECTA OF PROFIT GROWTH
When it comes to boosting profits, pest management companies must consider a number
of factors, says Daniel S. Gordon, CPA and owner
of PCO Bookkeepers, an accounting firm that
specializes in the pest control industry. Gordon
is also the author of From Technician to CEO: The
Evolution of a High-Growth Pest Control and Lawn
Care Company (North Coast Media LLC, 2014), a
book that details how to properly grow a profitable pest management business. (All proceeds

14 |

PESTWORLD > JULY | AUGUST 2017



Table of Contents for the Digital Edition of PestWorld - July/August 2017

Cultivating Confidence
Boost Your Bottom Line
Staffing Challenges as a Pest Management Business Grows
Brown Marmorated Stink Bugs
How to Fire an Employee Legally and Fairly
President’s Message
Standards: Calibrating Your Business Operations
PestWorld - July/August 2017 - Intro
PestWorld - July/August 2017 - 1
PestWorld - July/August 2017 - 2
PestWorld - July/August 2017 - 3
PestWorld - July/August 2017 - 4
PestWorld - July/August 2017 - 5
PestWorld - July/August 2017 - 6
PestWorld - July/August 2017 - 7
PestWorld - July/August 2017 - President’s Message
PestWorld - July/August 2017 - 9
PestWorld - July/August 2017 - Cultivating Confidence
PestWorld - July/August 2017 - 11
PestWorld - July/August 2017 - 12
PestWorld - July/August 2017 - 13
PestWorld - July/August 2017 - Boost Your Bottom Line
PestWorld - July/August 2017 - 15
PestWorld - July/August 2017 - Staffing Challenges as a Pest Management Business Grows
PestWorld - July/August 2017 - 17
PestWorld - July/August 2017 - 18
PestWorld - July/August 2017 - 19
PestWorld - July/August 2017 - Brown Marmorated Stink Bugs
PestWorld - July/August 2017 - 21
PestWorld - July/August 2017 - 22
PestWorld - July/August 2017 - 23
PestWorld - July/August 2017 - Standards: Calibrating Your Business Operations
PestWorld - July/August 2017 - 25
PestWorld - July/August 2017 - 26
PestWorld - July/August 2017 - 27
PestWorld - July/August 2017 - How to Fire an Employee Legally and Fairly
PestWorld - July/August 2017 - 29
PestWorld - July/August 2017 - 30
PestWorld - July/August 2017 - 31
PestWorld - July/August 2017 - 32
PestWorld - July/August 2017 - 33
PestWorld - July/August 2017 - 34
PestWorld - July/August 2017 - 35
PestWorld - July/August 2017 - 36
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