CONTENTS JULY | AUGUST 2017 24 ❱❱ DEPARTMENTS ❱❱ FEATURES 10 CULTIVATING CONFIDENCE 14 BOOST YOUR BOTTOM LINE 8 President's Message 24 Standards: Calibrating Your Business Operations 26 Marketing Corner: Top Quick and Simple Marketing Efforts that Can Go a Long Way 31 Ask the Expert 34 Calendar of Events 16 34 Index of Advertisers Leaders in the pest management industry need confidence in themselves and their company to be successful. In this article, we'll give 10 tips for finding your inner confidence and inspiring your team. Without a healthy amount of revenue, a business will not survive for long. Smart strategies for increasing profitability will help you grow your profits and ensure the success of your company. STAFFING CHALLENGES AS A PEST MANAGEMENT BUSINESS GROWS Staffing a pest management service is always a challenge, and the challenges multiply when the business is growing. Determining at what point more employees are needed is both an art and a science. 20 BROWN MARMORATED STINK BUGS Brown marmorated stink bugs (BMSB) are invasive insects considered an agricultural pest and structural nuisance. This article presents research that evaluated the effectiveness of physical exclusion in preventing indoor populations of BMSB. 28 HOW TO FIRE AN EMPLOYEE LEGALLY AND FAIRLY 26 Exclusive content available at pestworldmag.npmapestworld.org No matter how careful you are when hiring and growing your workforce, you're bound to encounter difficult situations that ultimately lead to termination. FOR MEMBERS ONLY OF THE NATIONAL PEST MANAGEMENT ASSOCIATION WWW.NPMAPESTWORLD.ORG PESTWORLD > JULY | AUGUST 2017 | 7http://pestworldmag.npmapestworld.org http://WWW.NPMAPESTWORLD.ORG