PestWorld - July/August 2018 - 26

QualityPro Accreditation
A Proven Process for Growth
BY ALLISON ALLEN, BCE

M

ore than 500 pest control companies
have taken the important step of
becoming QualityPro accredited by
meeting 16 standards that exceed mandated
state and federal requirements. They make
up less than three percent of companies in
the United States that adhere to the industry's highest standards of practice and demonstrate a commitment to excellence in pest
management. QualityPro is a proven process
for growth for companies of all sizes. The certification gains companies access to valuable
tools and resources that help them hire great
employees and stand out from the competition, which, in turn, can lead to a boost in sales.
Learn about the many benefits of QualityPro
accreditation and how it can position companies on a path to success.
1. Marketing Materials: One of the greatest benefits of QualityPro accreditation
is the marketing opportunities that come
along with it. When a company becomes
QualityPro accredited, they gain access to

26 |

PESTWORLD > JULY | AUGUST 2018

a QualityPro Toolbox chalk full of marketing materials, including logos to post on
a company website and use on collateral,
print advertisements, brochures, a sales
presentation, uniform patches, truck
decals and more to help them communicate this special designation to consumers.
QualityPro accredited companies can also
request customized bid letters to share
with current and prospective customers
that explain the certification and why they
should hire a QualityPro accredited company. These tools are invaluable, especially
to mom-and-pop shops as they even out
the playing field with larger companies.
2. Service Certifications: All QualityPro
accredited companies are eligible for additional certifications that help them further
demonstrate their commitment to providing quality service in specific environments.
GreenPro, the world's largest and most
credible green certification program for
pest management professionals, recognizes

environmentally responsible services
offered by QualityPro accredited companies. This certification can lead to additional
business opportunities, as GreenPro certified companies can help their clients earn
credits toward the LEED certification and
Green Restaurant Association certification.
Through rigorous standards, and additional testing and training, QualityPro
accredited companies can also earn the
QualityPro Schools and QualityPro Food
Safety certifications. These certifications
are meant to give consumers confidence
that they will receive smart, responsible
and effective services each time a technician arrives at a facility. Talk about a great
marketing message!
In addition to these advanced certifications, QualityPro accredited companies will
soon be able to distinguish their services
that protect the public from pests with the
new Public Health certifications for mosquito control and rodent management.

CHRISTIANCHAN/SHUTTERSTOCK.COM

❱❱ STANDARDS



Table of Contents for the Digital Edition of PestWorld - July/August 2018

President’s Message
PLANNING FOR GROWTH
MARKETING FOR GROWTH
TECHNOLOGY TO GROW YOUR BUSINESS
Marketing Corner: 5 Ways to Keep Your Company Newsworthy
Membership Programs: NPMA Health Insurance
Ask the Expert
Standards: QualityPro Accreditation
Calendar of Events
Index of Advertisers
PestWorld - July/August 2018 - Intro
PestWorld - July/August 2018 - cover1
PestWorld - July/August 2018 - cover2
PestWorld - July/August 2018 - 3
PestWorld - July/August 2018 - 4
PestWorld - July/August 2018 - 5
PestWorld - July/August 2018 - 6
PestWorld - July/August 2018 - 7
PestWorld - July/August 2018 - 8
PestWorld - July/August 2018 - President’s Message
PestWorld - July/August 2018 - PLANNING FOR GROWTH
PestWorld - July/August 2018 - 11
PestWorld - July/August 2018 - 12
PestWorld - July/August 2018 - 13
PestWorld - July/August 2018 - MARKETING FOR GROWTH
PestWorld - July/August 2018 - 15
PestWorld - July/August 2018 - 16
PestWorld - July/August 2018 - 17
PestWorld - July/August 2018 - TECHNOLOGY TO GROW YOUR BUSINESS
PestWorld - July/August 2018 - 19
PestWorld - July/August 2018 - 20
PestWorld - July/August 2018 - Marketing Corner: 5 Ways to Keep Your Company Newsworthy
PestWorld - July/August 2018 - Membership Programs: NPMA Health Insurance
PestWorld - July/August 2018 - 23
PestWorld - July/August 2018 - 24
PestWorld - July/August 2018 - Ask the Expert
PestWorld - July/August 2018 - Standards: QualityPro Accreditation
PestWorld - July/August 2018 - 27
PestWorld - July/August 2018 - 28
PestWorld - July/August 2018 - 29
PestWorld - July/August 2018 - Index of Advertisers
PestWorld - July/August 2018 - cover3
PestWorld - July/August 2018 - cover4
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