Ontario Pipeline - Fall 2013 - (Page 12)

FEATURE | SOCIAL MEDIA USING SOCIAL MEDIA TO ENHANCE WATER EFFICIENCY, PUBLIC EDUCATION AND OUTREACH BY AILEEN BARCLAY Resource Management Strategies Inc. @RMSitweets S ocial media is changing the way we communicate with the public. With an estimated 280,000,000 Twitter accounts and more than 500 million people on Facebook, it’s hard to ignore. With one tweet or Facebook post, you can send your water conservation and efficiency message to thousands of people, with very little time and cost. The use of social media may seem risky or time consuming, but these concerns can easily be resolved with a well-thought-out social media policy or plan. Define what 12 | O N T A R I O P I P E L I N E | FALL 2013

Table of Contents for the Digital Edition of Ontario Pipeline - Fall 2013

From the Publications Chair
The OWWA Report
The OMWA Report
The OWWEA Report
From Our AWWA Director
Using Social Media to Enhance Water Effi ciency, Public Education and Outreach
Engaging Residents through Social Media
WaterISAC – An Essential Part of Your Water or Wastewater Utility’s Security and Emergency Preparedness Toolbox
Committee Reports
Alliance for Water Effi ciency Helps Municipalities Develop Effective Water Conservation Programs
Don’t Flush … Your Drugs! Keep Our Source Waters Clean
Water Bytes
Water Testing in the Field – Guatemala
Demystifying Prefabricated Valve Chambers
Ask the Board
Certifi cation Corner
Welcome New Members
Calendar of Events
OWWEA Member Listing
Index of Advertisers | Ad.com

Ontario Pipeline - Fall 2013

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