The CCA Voice - Fall/Winter 2015 - (Page 13)

e X c e L L e N c e i N M a r K e t i N G aWa r d s cca's 2015 excellence in Marketing awards c CA announced the 2015 Excellence in Marketing Award winners at the CCA Global Expo in Atlanta, GA. The awards honor the most creative marketing campaigns in the competitive carrier ecosystem and showcase the most innovative and creative campaigns as voted by our members. Congratulations to the winners! PRINT ADVERTISING (CARRIER) carolina West Wireless TELEVISION (CARRIER) Bluegrass cellular PRINT ADVERTISING (ASSOCIATE) esecuritel TELEVISION (ASSOCIATE) interop technologies PRINT COLLATERAL (CARRIER) Bluegrass cellular PRINT COLLATERAL (ASSOCIATE) H2o overgroup ELECTRONIC/SOCIAL MEDIA (CARRIER) cellular one ELECTRONIC/SOCIAL MEDIA (ASSOCIATE) osG Billing services RADIO SPOT triangle Mobile The 1 727519_Qpay.indd Voice * * Fall/Winter 12/23/14 2015 13 1:50 AM

Table of Contents for the Digital Edition of The CCA Voice - Fall/Winter 2015

Board of Directors/Staff
Chairman’s Letter by Jonathan Foxman
A Message from the President & CEO by Steven K. Berry
CCA’s 2015 Excellence in Marketing Award Winners
Number Portability in a Mobile World
Mobile Broadband Brings Life-Changing Health Care Benefits to Consumers
WiFi: Keeping Consumers Connected to the Network, to Each Other, and to Your Brand
Spreading the Reach and Range of LTE
It’s a Mobile Life
Regional Carrier Cellular One Competes with the National Players by Taking a Customer-Centric Approach
5G – The Quest for a Wireless Utopia
Connectivity Leads to Smarter Water Management
Connecting with the Customer through POS/Retail Management Systems
Connecting the Mobile Customer through Innovative Roaming Hub Solutions
Building IoT for the Agile Operator
Wireless Hitting a Home Run at the Ballpark
A New Wave in Wireless: Innovative Strategies to Connect the Last Mile
Using LTE Small Cells to Improve the User Experience
What’s Trending in Customer Communications?
Nurturing Customer Connections in a Mobile World
How Multiple Phone Line Management Services Improve the Customer Experience
How Do Small Cells Fit into Wireless Networks?
Connecting with Customers Outside the Cloud
Whether Mobile or Fixed, Emerging or Established Markets, the Holy Grail of Innovation is Service Personalization
New LTE Service Delivery Approach for Rural Carriers
Index of Advertisers
Congressional Spotlight: Congressman Mike Doyle (D-PA-14)

The CCA Voice - Fall/Winter 2015