The CCA Voice - Fall/Winter 2015 - (Page 35)

tHeMe: coNNectiNG WitH tHe cUstoMer Building ioT for the agile operator By: GS Sickand, Principal Solutions Consultant, Ericsson North America T he foundation of Ericsson's vision for a Networked Society is built on the idea of anything that can benefit from a connection will be connected. This is the Internet of Things (IoT). The IoT is the design and implementation of internet-based systems and solutions that interact with the physical environment to provide additional value and service by exchanging data. Leveraging the ability of devices to share data via the Internet rather than communicating with a specific application on a wide or local area network, IoT will enable communication between any imaginable aspect of the environment - from nature and buildings to vehicles, appliances, and people. IoT as a new market opportunity is a natural evolution from M2M and connected entities. IoT can bring operational efficiencies and new business value to various industries and tie industries, people, and parts of society together. For example, sustainability targets and rising energy demand put pressure on infrastructure, transportation, and energy industries. There are solutions currently in place in the form of smart metering for operational and energy efficiency as well as connectivity in the oil and gas industry. These IoT solutions enable real-time management and control of resources as well as home automation, automatic vehicle tracking, fuel efficiency, embedded sensors on farm animals (the "connected cow"), remote monitoring of personal health, and more. These scenarios are realized by the increasing convergence of IT and telecoms, accelerated by the rapid innovations and deployment of high speed broadband, wireless connectivity, and cloud and analytics technologies being utilized in an expanding ecosystem of sensors, devices, and gateways that enable this next generation of connected things. Why is IoT important? Today, there are a number of market characteristics that facilitate the IoT opportunity for service providers: * The decreasing costs of devices and components make new applications affordable. * There is an abundance of mobile and wireless broadband connectivity technologies, enabling the effective use of the IoT in many disparate scenarios. * Policymakers are beginning to focus on ICT as an enabler for many aspects of society, including the environment, sustainability, safety and healthcare, and looking into application of standards and regulatory actions that make IoT more critical. * IoT is becoming a strategic driver for enterprises to maintain a competitive edge. * IoT CAGR is expected to reach 30 percent - 50 billion connected devices by 2020. One-fifth of these will support IoT applications over a 10-year forecast period. The tools and processes that operators will use for the consumer The retail market cannot be used for IoT. For regional operators to compete with larger players, they need to recognize this and focus on some key elements of the IoT and M2M business space. It is important to establish the core capabilities that the regional operators bring and how these capabilities can be offered together with selected partners to complete a full solution offering for the targeted industries or customer base in that region. Examples of rural CSP IoT and M2M solutions: * Home automation, security, and surveillance and monitoring solutions with wireless connectivity; * Connected farming solutions - for example, a sensor for soil moisture controlling the automatic watering system; * The oil and gas industry providing connectivity to multiple sensors and device controls that are deployed in the field; * Utilities - starting from AMI (Smart Meters) to grid automation - workforce connectivity, device connectivity, and more all have connectivity requirements that can be provided by existing wireless infrastructure service providers; IOT will enable communication between any imaginable aspect of the environment - from nature and buildings to vehicles, appliances, and people. Voice * * Fall/Winter 2015 35

Table of Contents for the Digital Edition of The CCA Voice - Fall/Winter 2015

Board of Directors/Staff
Chairman’s Letter by Jonathan Foxman
A Message from the President & CEO by Steven K. Berry
CCA’s 2015 Excellence in Marketing Award Winners
Number Portability in a Mobile World
Mobile Broadband Brings Life-Changing Health Care Benefits to Consumers
WiFi: Keeping Consumers Connected to the Network, to Each Other, and to Your Brand
Spreading the Reach and Range of LTE
It’s a Mobile Life
Regional Carrier Cellular One Competes with the National Players by Taking a Customer-Centric Approach
5G – The Quest for a Wireless Utopia
Connectivity Leads to Smarter Water Management
Connecting with the Customer through POS/Retail Management Systems
Connecting the Mobile Customer through Innovative Roaming Hub Solutions
Building IoT for the Agile Operator
Wireless Hitting a Home Run at the Ballpark
A New Wave in Wireless: Innovative Strategies to Connect the Last Mile
Using LTE Small Cells to Improve the User Experience
What’s Trending in Customer Communications?
Nurturing Customer Connections in a Mobile World
How Multiple Phone Line Management Services Improve the Customer Experience
How Do Small Cells Fit into Wireless Networks?
Connecting with Customers Outside the Cloud
Whether Mobile or Fixed, Emerging or Established Markets, the Holy Grail of Innovation is Service Personalization
New LTE Service Delivery Approach for Rural Carriers
Index of Advertisers
Congressional Spotlight: Congressman Mike Doyle (D-PA-14)

The CCA Voice - Fall/Winter 2015