The CCA Voice - Fall/Winter 2016 - 19

T H E M E: 5G: T H E N E X T G E N E R AT ION What 100 Operators Really Think About 5G By Glenn Laxdal Head of Technology & Strategy, North America, Ericsson and CIOs, as well as heads of network operations, network innovation and network development. T he information and communications technology industry has never seen anything like the journey to 5G. But what will 5G be used for, who will drive it and when will operators be ready? Our survey holds up a mirror to 5G - and reveals that objects in the future are closer than they appear. By 2021, it is estimated that there will be 28 billion connected devices globally - close to 16 billion of which will be part of the Internet of Things(loT) [1]. 5G communication technology will provide the foundation for enabling these connections. To learn more about operators' expectations, use cases and plans for 5G, Ericsson commissioned a detailed survey of 100 technology leaders from operators in North America, Europe, Asia Pacific, and Central and Latin America. Respondents included COOs, CTOs 5G will be a game-changer The survey showed that operators expect 5G will be an innovation platform that helps them and their customers bring new services to market quickly to take advantage of market opportunities and dynamically meet changing consumer and business needs (Figure 1). This is why 87 percent of survey respondents agreed that "5G will be a real game-changer for us." 5G: Consumer-driven or business-driven? Operators expect 5G to bring opportunities in the areas of IoT, broadband everywhere and anytime, critical control of remote devices, smart vehicles and transportation infrastructure, and media everywhere. In the 5G era, operators' traditional businesses will evolve and grow as many industries are transformed by new capabilities. There was regional disagreement about whether 5G use cases will be primarily consumer-driven (as 4G/LTE was by smartphones) or if 5G will be primarily Figure 1: Why 5G? THE VOICE * * Fall/Winter 2016 19

Table of Contents for the Digital Edition of The CCA Voice - Fall/Winter 2016

Board of Directors/Staff
Chairman’s Letter by Slayton Stewart
A Message from the President & CEO by Steven K. Berry
CCA’s 2016 Excellence in Marketing Awards
Next-Generation IoT: Revolutionizing Mission-Critical Connectivity
What 100 Operators Really Think About 5G
5G Is Here (If You Want It)
Five Trends Shaping the Future of Spectrum
5G, A Technology Vision
Cloud-based IP: The Way to 5G and the Internet of Things
Power Outages Don’t Belong in a Connected World
The Path to 5G: Challenges, Benefits and Endless Possibilities
The Evolution to 5G: Implementing the Next Generation of Wireless Networks
New Report Details One Year of Roaming Fraud Data to Add to Industry Knowledge
Better Data for Brand Evolution
Verticals: At the End of the 5G Rainbow
Over-the-Top International Wi-Fi Calling and Messaging
SmartCom Brings 4G LTE to Belize
In the Dugout with Kevin Cundiff, Creator of Retail Moneyball
Company Profiles
Index of Advertisers.
Congressional Spotlight: Senator Joe Manchin (D-WV)

The CCA Voice - Fall/Winter 2016