Canadian Retailer - Spring 2015 - 26
innovation
Do-it-yourself shopping key to company's success.
three new dishes are added to the
repertoire every seven days. And
while the cost-per-dish might be
more expensive than purchasing
the ingredients in bulk, the cost
is comparable to a dinner out and,
when one considers how much
- NEIL STERN, McMillan Doolittle
food goes rotten in the fridge, the
to help people cook easy, healthy meals. The store's cost might actually be cheaper on a per-dish basis
focus on delicious, nutritious, easy-to-prepare meals is than buying produce in bulk.
the key competitive difference, and one of the creative
An innovative food concept will only go so far if
challenges that keep the store motivated.
the food tastes bad. That's why Bilder & De Clercq
"Our customers come into our store without any has made the quality of the food and the recipes so
ideas for dinner," he says, "and we get inspired to important. It's high quality food that Leopold credits
build dinner for those people."
to the store's high volume of return customers.
The store has two chefs on staff who develop recipes. At any one time, the store has fourteen dishes something different
for sale, with all the ingredients needed for each dish
Neil Stern studies retail concepts. He says Bilder
available at the display, along with a recipe card to & De Clercq are a great example concerning the
explain how to cook the dish. The cards look like a ways retailers can make their businesses new by
collectible, with gorgeous photographs and details taking old concepts and giving them new meanabout the cost per person of the dish and how many ings. "Grocers sell meals all the time," he says from
people it serves. The recipes change each week, and his office in Chicago, where he is a Senior Partner
"What they've done is taken something that already
exists out there in some form and given it something
new. They're not constrained by conventional thinking
about what a grocery store is supposed to be."
26 |
canadian retailer | SprinG 2015
Canadian Retailer - Spring 2015
Table of Contents for the Digital Edition of Canadian Retailer - Spring 2015
Publisher's Desk
Retail Currents
Retail: At Issue
Leading Partnership
Tips to Market on a Budget, Part 2 of 2: Human-to-Human Relationship
Bilder & De Clercq: An Innovation in Eating
Taking Inventory
An Analyst’s Perspective
Managing Consent
Kronos: Serving up Fresh Workforce Management
Advertiser's Index
Retail Quick Tips
Canadian Retailer - Spring 2015 - bellyband1
Canadian Retailer - Spring 2015 - bellyband2
Canadian Retailer - Spring 2015 - cover1
Canadian Retailer - Spring 2015 - cover2
Canadian Retailer - Spring 2015 - 3
Canadian Retailer - Spring 2015 - 4
Canadian Retailer - Spring 2015 - 5
Canadian Retailer - Spring 2015 - Publisher's Desk
Canadian Retailer - Spring 2015 - 7
Canadian Retailer - Spring 2015 - Retail Currents
Canadian Retailer - Spring 2015 - 9
Canadian Retailer - Spring 2015 - 10
Canadian Retailer - Spring 2015 - 11
Canadian Retailer - Spring 2015 - Retail: At Issue
Canadian Retailer - Spring 2015 - 13
Canadian Retailer - Spring 2015 - 14
Canadian Retailer - Spring 2015 - 15
Canadian Retailer - Spring 2015 - Leading Partnership
Canadian Retailer - Spring 2015 - 17
Canadian Retailer - Spring 2015 - 18
Canadian Retailer - Spring 2015 - 19
Canadian Retailer - Spring 2015 - 20
Canadian Retailer - Spring 2015 - Tips to Market on a Budget, Part 2 of 2: Human-to-Human Relationship
Canadian Retailer - Spring 2015 - 22
Canadian Retailer - Spring 2015 - 23
Canadian Retailer - Spring 2015 - 24
Canadian Retailer - Spring 2015 - Bilder & De Clercq: An Innovation in Eating
Canadian Retailer - Spring 2015 - 26
Canadian Retailer - Spring 2015 - 27
Canadian Retailer - Spring 2015 - An Analyst’s Perspective
Canadian Retailer - Spring 2015 - 29
Canadian Retailer - Spring 2015 - 30
Canadian Retailer - Spring 2015 - 31
Canadian Retailer - Spring 2015 - 32
Canadian Retailer - Spring 2015 - 33
Canadian Retailer - Spring 2015 - Managing Consent
Canadian Retailer - Spring 2015 - 35
Canadian Retailer - Spring 2015 - 36
Canadian Retailer - Spring 2015 - 37
Canadian Retailer - Spring 2015 - Kronos: Serving up Fresh Workforce Management
Canadian Retailer - Spring 2015 - 39
Canadian Retailer - Spring 2015 - 40
Canadian Retailer - Spring 2015 - Advertiser's Index
Canadian Retailer - Spring 2015 - Retail Quick Tips
Canadian Retailer - Spring 2015 - cover3
Canadian Retailer - Spring 2015 - cover4
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