DIGITAL AGE
MARKETING
CONNECTING WITH CONSUMERS
AND BUILDING BRANDS
INSIDE: PROGRAMMATIC 16 SOCIAL MEDIA 20
MOBILE MARKETING 24 LATEST IN LOYALTY 26
A PU B LIC ATION OF RE TAIL COU NCIL OF C ANADA SPRING 2016 $ 4. 95
T H E M A R K E T I NG I S S U E
Table of Contents for the Digital Edition of Canadian Retailer - Spring 2016