Canadian Retailer - Holiday 2014 - 4

member insights guest ColuMn

the value in ensuring a
saFe work environment
For your employees
the Beer Store has been an active member of Retail

Council of Canada's (RCC) Safety Group program
for nine years, and the benefits to our organization
have been truly significant. The philosophy of the
Safety Group is embodied around improving safety
results, and since the health and safety of our employees is The Beer Store's most important core
value, we can wholeheartedly attest to experiencing
positive results in safety performance, leading to reduced costs and
substantial WSIB rebates.
One primary benefit that results from participating in the program is
the opportunity to network with organizations that share similar business
challenges and to discuss with them opportunities for improvement. Safety Group meetings are attended by expert speakers that keep all members
up to date with impending changes that could impact their business. And,
we also have the opportunity to reach out to our Safety Group contact,
which we've done on many occasions, to receive feedback and request
coaching concerning various questions that we've had. The advice and
support that we've received has been timely and very helpful.
Membership in RCC's Safety Group has also entitled us to exclusive
access to many networking websites and relevant resource material.
Throughout the year, applicable information related to safety is sent to
our attention, thereby allowing us sufficient time to make adjustments,
forecast budgetary requirements or provide feedback on upcoming initiatives. This enables us to effectively manage change and remain informed.

rebates and lost time severity rate

In 2014, members of the RCC Safety Group earned a combined rebate of over $2.5 million, and since 2006 the Safety Group has returned
more than $15 million to its members.
In 2005, the lost time severity rate for RCC Safety Group members
was 55.05, which equaled 36,382 days off work. In 2013, this number was reduced to 10.89, with a subsequent reduction of lost days to
8,860. This impressive improvement, which represents an 76 per cent
reduction in lost time, is attributed to the oversight and management
of the Safety Group program by RCC. In addition, the association is
aiding the performance of retailers throughout the industry in making
improvements to their own safety programs and culture.
Thanks to our involvement in RCC's Safety Group, The Beer Store
has greatly benefitted on an annual basis, reducing lost time severity
rates and improving our safety performance. We look forward to future
participation with RCC's Safety Group and continuing to enjoy all of
the benefits that come with it, and urge other retailers to get involved
to improve the health of their organizations, and the industry at large.
Ted Moroz
President, The Beer Store

4|

canadian retailer | holiday 2014

HOLIDAY 2014 | VOLUME 24 ISSUE 6

publisher

Diane J. Brisebois
s e n i o r v i c e - p r e s i d e n t,
m a r k e t i n g & c o m m u n i c at i o n s

Sharon Armstrong
editor-in- chief

Sean C. Tarry
(416) 922-6678, ext. 286
starry@retailcouncil.org
art direction

Scope Media
www.scopemedia.ca
contributors

Stuart Foxman, Andrew Hind, David
McPherson, Ted Moroz, Robert Price
d i r e c t o r o f p u b l i c at i o n s

Angela Caroyannis
acaroyannis@naylor.com
project manager

Kim Davies
kdavies@naylor.com
sales manager

Bill McDougall
bmcdougall@naylor.com
editorial office

1881 Yonge Street, Suite 800
Toronto, Ontario M4S 3C4
Phone: (416) 922-6678 | Fax: (416) 922-8011
www.retailcouncil.org
a d v e r t i s i n g/ p r o d u c t i o n o f f i c e

Naylor (Canada) Inc.
300 - 1630 Ness Avenue,
Winnipeg, Manitoba R3J 3X1
Phone: (800) 665-2456 | Fax: (800) 709-5551
www.naylor.com
Canadian Retailer is published six times each
year by Retail Council of Canada. Members
receive complimentary copies of the magazine
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for non-members is $36.75 + tax.
Publication Mail Agreement No. 40064978
Return undeliverable Canadian addresses to:
Circulation Department, 1881 Yonge Street,
Suite 800, Toronto, Ontario M4S 3C4
cdnretailer@retailcouncil.org.
We welcome your article suggestions and any
photographs pertaining to retailing in Canada.
Please note the opinions expressed in Canadian
Retailer do not necessarily reflect those of Retail
Council of Canada. For article reprints, contact
Naylor (Canada) at 1-800-665-2456.

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Canadian Retailer - Holiday 2014

Table of Contents for the Digital Edition of Canadian Retailer - Holiday 2014

Member Insights
Retail Currents
Retail: At Issue
Delighting the Empowered and Enabled Consumer
Technology Tips for Small Business
Retail Council of Canada and Google Help to Spark Retail
Social Workers
Chasing the “E-tail” to Keep Pace With the 24/7 Shopper
Know Your Clients and Drive Your Sales
Advertiser's Index
Retail Quick Tips
Canadian Retailer - Holiday 2014 - cover1
Canadian Retailer - Holiday 2014 - cover2
Canadian Retailer - Holiday 2014 - 3
Canadian Retailer - Holiday 2014 - Member Insights
Canadian Retailer - Holiday 2014 - 5
Canadian Retailer - Holiday 2014 - Retail Currents
Canadian Retailer - Holiday 2014 - 7
Canadian Retailer - Holiday 2014 - 8
Canadian Retailer - Holiday 2014 - 9
Canadian Retailer - Holiday 2014 - Retail: At Issue
Canadian Retailer - Holiday 2014 - 11
Canadian Retailer - Holiday 2014 - 12
Canadian Retailer - Holiday 2014 - Delighting the Empowered and Enabled Consumer
Canadian Retailer - Holiday 2014 - 14
Canadian Retailer - Holiday 2014 - 15
Canadian Retailer - Holiday 2014 - 16
Canadian Retailer - Holiday 2014 - 17
Canadian Retailer - Holiday 2014 - 18
Canadian Retailer - Holiday 2014 - 19
Canadian Retailer - Holiday 2014 - 20
Canadian Retailer - Holiday 2014 - 21
Canadian Retailer - Holiday 2014 - 22
Canadian Retailer - Holiday 2014 - 23
Canadian Retailer - Holiday 2014 - 24
Canadian Retailer - Holiday 2014 - Technology Tips for Small Business
Canadian Retailer - Holiday 2014 - 26
Canadian Retailer - Holiday 2014 - 27
Canadian Retailer - Holiday 2014 - 28
Canadian Retailer - Holiday 2014 - 29
Canadian Retailer - Holiday 2014 - Retail Council of Canada and Google Help to Spark Retail
Canadian Retailer - Holiday 2014 - 31
Canadian Retailer - Holiday 2014 - 32
Canadian Retailer - Holiday 2014 - 33
Canadian Retailer - Holiday 2014 - Social Workers
Canadian Retailer - Holiday 2014 - 35
Canadian Retailer - Holiday 2014 - 36
Canadian Retailer - Holiday 2014 - 37
Canadian Retailer - Holiday 2014 - 38
Canadian Retailer - Holiday 2014 - 39
Canadian Retailer - Holiday 2014 - Chasing the “E-tail” to Keep Pace With the 24/7 Shopper
Canadian Retailer - Holiday 2014 - 41
Canadian Retailer - Holiday 2014 - 42
Canadian Retailer - Holiday 2014 - 43
Canadian Retailer - Holiday 2014 - 44
Canadian Retailer - Holiday 2014 - 45
Canadian Retailer - Holiday 2014 - 46
Canadian Retailer - Holiday 2014 - 47
Canadian Retailer - Holiday 2014 - Know Your Clients and Drive Your Sales
Canadian Retailer - Holiday 2014 - Advertiser's Index
Canadian Retailer - Holiday 2014 - Retail Quick Tips
Canadian Retailer - Holiday 2014 - cover3
Canadian Retailer - Holiday 2014 - cover4
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