Canadian Retailer - The Technology & e-Commerce Issue - 22

PARTNER MESSAGE ESHOPWORLD

SELLING ACROSS BORDERS
Empowering retailers to grow globally
BY SEAN C. TARRY

WHEN it comes to competing internationally for e-commerce sales, retailers operating in Canada are still
finding their legs. However, through the development of partnerships, they can realize their potential,
increasing the awareness of their brands and growing their global e-commerce footprint.
Canadian Retailer sat down with Ahmed Naiem, CCO of eShopWorld, a global e-commerce solutions provider with its North American office based in New Jersey, to discuss the ways the company can help empower
Canadian online retailers to succeed globally, delivering a seamless and localized shopping experience that
enhances their brand, from the first website visit through delivery, including customer service and returns.

Canadian Retailer: In a nutshell, what services do eShopWorld offer retailers to help them become more competitive in the global
e-commerce market?
Ahmed Naiem: Selling across borders is complex and introduces
many friction points along the journey. These include whether to
operate multiple sites or leverage one global site, the management
of multiple currencies and pricing strategies, facilitation of local
duties and taxes, accepting non-credit card payment methods,
exposure to fraud risk, challenges around delivery cost, efficiency,
and lead time, and offering a suitable returns global process that
won't cost them or a shopper a fortune. These challenges have led
retailers to either turn off many international markets altogether
or offer them with a far less than optimal online experience, which
yields both higher costs for the consumer and lower margins for
the retailers. That combination is an absolute growth killer.
That's where eShopWorld comes in. Our e-commerce platform
helps remove these friction points and enables retailers to achieve
speed to market with a fully localized customer experience. Our
platform allows the brand to be front and centre while we work in
the background on relentlessly optimizing the shopping experience and cost elements, allowing retailers to be more competitive
in the global e-commerce market while achieving higher revenues
with better margins.
CR: How much of a collaboration exists between eShopWorld
and its clients?
AN: Deciding to sell globally is a strategic initiative that touches
multiple parts of the retail organization, from merchandising marketing to finance to technology, supply chain and more. We align these
functions with our own teams, in terms of both the onboarding and
the run phase, to ensure the most efficient and economic implementation of the project. From the outset, we work to understand where
the real demand is for retailers, and seek to roll out and optimize
those markets to ensure the maximum return.
22 |

CANADIAN RETAILER

| THE TECHNOLOGY & E-COMMERCE ISSUE

CR: What advice would you offer
potential clients who are hesitant
about entering into a partnership
with a company like eShopWorld?
AN: It is not uncommon for retailers to contemplate a build v buy
decision. It's our experience that
it can take retailers a significant
amount of time standing up and
managing new markets which
requires a substantial investment of
their time and money. By plugging
into eShopWorld's platform, they
get optimized access to multiple
markets through a single integration. They can switch on markets in
weeks not years, and with limited
investment-allowing them to
focus on their core competencies
while leveraging our expertise and
dedicated focus to growing their
international markets.
For more information about
eShopWorld and how it can help you
achieve global e-commerce success,
visit www.eshopworld.com.


http://www.eshopworld.com

Table of Contents for the Digital Edition of Canadian Retailer - The Technology & e-Commerce Issue

Editor’s Note
Retail Currents
Under the Banner
At Issue
Preparing for Tomorrow Today
Retail 2018: What the Future Has in Store
Living in the Future
Getting Results
Selling Across Borders
Don’t “wannacry” Anymore About Cybercrime?
How Can Technology Solve the Biggest Retail Challenges?
Channel Loyalty
Content Is King
Delivering Your Brand to the World
Small Business. Big Impact.
Leading Retailers in Canada
Advertisers’ Index
Canadian Retailer - The Technology & e-Commerce Issue - Intro
Canadian Retailer - The Technology & e-Commerce Issue - bellyband1
Canadian Retailer - The Technology & e-Commerce Issue - bellyband2
Canadian Retailer - The Technology & e-Commerce Issue - cover1
Canadian Retailer - The Technology & e-Commerce Issue - cover2
Canadian Retailer - The Technology & e-Commerce Issue - 3
Canadian Retailer - The Technology & e-Commerce Issue - Editor’s Note
Canadian Retailer - The Technology & e-Commerce Issue - 5
Canadian Retailer - The Technology & e-Commerce Issue - Retail Currents
Canadian Retailer - The Technology & e-Commerce Issue - 7
Canadian Retailer - The Technology & e-Commerce Issue - Under the Banner
Canadian Retailer - The Technology & e-Commerce Issue - At Issue
Canadian Retailer - The Technology & e-Commerce Issue - Preparing for Tomorrow Today
Canadian Retailer - The Technology & e-Commerce Issue - 11
Canadian Retailer - The Technology & e-Commerce Issue - Retail 2018: What the Future Has in Store
Canadian Retailer - The Technology & e-Commerce Issue - 13
Canadian Retailer - The Technology & e-Commerce Issue - 14
Canadian Retailer - The Technology & e-Commerce Issue - 15
Canadian Retailer - The Technology & e-Commerce Issue - 16
Canadian Retailer - The Technology & e-Commerce Issue - 17
Canadian Retailer - The Technology & e-Commerce Issue - Living in the Future
Canadian Retailer - The Technology & e-Commerce Issue - 19
Canadian Retailer - The Technology & e-Commerce Issue - Getting Results
Canadian Retailer - The Technology & e-Commerce Issue - 21
Canadian Retailer - The Technology & e-Commerce Issue - Selling Across Borders
Canadian Retailer - The Technology & e-Commerce Issue - 23
Canadian Retailer - The Technology & e-Commerce Issue - Don’t “wannacry” Anymore About Cybercrime?
Canadian Retailer - The Technology & e-Commerce Issue - 25
Canadian Retailer - The Technology & e-Commerce Issue - How Can Technology Solve the Biggest Retail Challenges?
Canadian Retailer - The Technology & e-Commerce Issue - 27
Canadian Retailer - The Technology & e-Commerce Issue - 28
Canadian Retailer - The Technology & e-Commerce Issue - 29
Canadian Retailer - The Technology & e-Commerce Issue - Channel Loyalty
Canadian Retailer - The Technology & e-Commerce Issue - 31
Canadian Retailer - The Technology & e-Commerce Issue - 32
Canadian Retailer - The Technology & e-Commerce Issue - 33
Canadian Retailer - The Technology & e-Commerce Issue - 34
Canadian Retailer - The Technology & e-Commerce Issue - 35
Canadian Retailer - The Technology & e-Commerce Issue - Content Is King
Canadian Retailer - The Technology & e-Commerce Issue - 37
Canadian Retailer - The Technology & e-Commerce Issue - 38
Canadian Retailer - The Technology & e-Commerce Issue - 39
Canadian Retailer - The Technology & e-Commerce Issue - Delivering Your Brand to the World
Canadian Retailer - The Technology & e-Commerce Issue - 41
Canadian Retailer - The Technology & e-Commerce Issue - Small Business. Big Impact.
Canadian Retailer - The Technology & e-Commerce Issue - 43
Canadian Retailer - The Technology & e-Commerce Issue - Leading Retailers in Canada
Canadian Retailer - The Technology & e-Commerce Issue - 45
Canadian Retailer - The Technology & e-Commerce Issue - Advertisers’ Index
Canadian Retailer - The Technology & e-Commerce Issue - cover3
Canadian Retailer - The Technology & e-Commerce Issue - cover4
Canadian Retailer - The Technology & e-Commerce Issue - 52
Canadian Retailer - The Technology & e-Commerce Issue - 53
Canadian Retailer - The Technology & e-Commerce Issue - 54
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