Association Leadership - July/August 2016 - (Page 11)

quICK TAKES ❯❯ BY the NUMBERS ASSOCIATIONS LOOkING fORWARD Looking Forward is a continuing effort by Association Laboratory to produce research into the issues facing associations and their leaders. Originally based on the insights of more than 50 association chief officers, this annual benchmarking study today highlights the insights of hundreds of association leaders on the factors they perceive as having the most substantial impact on association stakeholders and the resulting impact on association strategy. Association Laboratory's research is clear. Three critical priorities are essential to success: 1. Create ongoing processes to inform decision-makers with critical information. 2. Develop successful strategic board-staff partnerships. 3. Implement customized engagement models designed around the future needs of stakeholders. Below are the top concerns associations face according to the survey: 44 percent of associations noted "Changes in federal laws and regulations" as one of their top government concerns, followed by "Increased federal regulatory costs (35 percent). "Managing the volume of information members receive" remained the top technology concern, with 55 percent of association CEOs naming it as a top driver in decision-making. The two most significant workforce concerns were "Recruiting and retaining qualified staff" (39 percent) and "Managing a multigenerational workforce" (30 percent). More than 50 percent of the association CEOs surveyed noted they are either "Somewhat" or "Very concerned" about future negative impacts on the following: sponsorships, meeting attendance, retention, acquisition and publications revenue. (Source: ❯❯ SCREEN SHOTS Name: Glympse Address: Info: Think about it: How often do you share information about your location with friends, family or colleagues each day? Where are you? When will you be home? I'm running 15 minutes late for the meeting. Let's meet at the restaurant at 6 p.m. With Glympse, you no longer need to make a phone call or send a text to communicate common location-based information. Designed to keep up with an increasingly mobile lifestyle, Glympse visually answers the question of "Where are you?" with a dynamic map that updates your whereabouts in real-time. Name: Primer Address: Info: Primer is a fast, easy way to learn new digital marketing skills. It gives you bite-sized lessons to do whenever you have five minutes free. Interactive activities will help you learn concepts quickly. And you can put your new knowledge to use right away with personalized, in-app next steps that are automatically saved for you. Name: Slack Address: Info: Organize your team conversations in channels that are open or private for a few select team members. Make a channel for a project, a topic, a team-everyone has a view of all that's going on. Share not just your messages, but all your files, images, PDFs, documents, and spreadsheets. Add comments, star for later reference, and it's all completely searchable. Read the digital version at 11

Table of Contents for the Digital Edition of Association Leadership - July/August 2016

60-Second Solutions
Quick Takes
Introducing the 2016-2017 TSAE Board Chairman
Meet TSAE’s Newest Board Members
6 Signs That It’s Time for an Organizational Check-Up
Project Management 101 – Where to Begin?!
Inaugural TSA Open a Big Hit!
Meetings Thought Leadership
Destination Planner: Lubbock
New Members
Index to Advertisers
Work Smarter

Association Leadership - July/August 2016