BW Confidential - Issue #13 - March/April 2013 - (Page 5)

Comment BW Confidential 4 avenue de la Marne 92600 Asnières sur Seine France Tel: +33 (0)1 74 63 49 60 Fax: +33 (0)1 53 01 09 79 contact@bwconfidential.com www.bwconfidential.com Subscribe on page 77 Publisher Nicolas Grob ngrob@bwconfidential.com Editorial Director Oonagh Phillips ophillips@bwconfidential.com Deputy Editor Alissa Demorest ademorest@bwconfidential.com Contributors Tina Clark, Louise Dury, Claire Duffy, Nadia Di Martino, Alex Wynne, Renata Ashcar, Raphaëlle Choël, Imogen Matthews, Tina Milton, Naomi Marcoulet, Mayu Saini Editorial Coordinator & Assistant Darlene Lim dlim@bwconfidential.com Art Direction APSC Design Cover art direction: Kaïs Brahmi Marketing Director Nicolas Leclerc nleclerc@bwconfidential.com Advertising advertise@bwconfidential.com Subscriptions 1 year: electronic publication (20 issues) + print magazine (4 issues): €499/US$699 Price per issue Electronic publication: €25/US$35 Print magazine: €125/US$175 subscribe@bwconfidential.com BW Confidential is published by Noon Media 513 746 297 RCS Nanterre Printed in France by Imprimerie de Champagne Copyright © 2013. All rights reserved. Reproduction in whole or in part without permission is strictly prohibited. Cover image credit: istock BW Confidential est édité par Noon Media SARL 4 avenue de la Marne, 92600 Asnières sur Seine Directeur de la publication : Oonagh Phillips Imprimeur : Imprimerie de Champagne ZI Les Franchises 52200 Langres ISSN 2109-3350 Abonnement annuel: publication électronique (20 n°) + magazine imprimé (4 n°) : 499€/699US$ Prix de vente au numéro Publication électronique : 25€/35US$ Magazine imprimé : 125€/175US$ Dépôt légal à parution BW Confidential magazine n°13 mars-avril 2013 n° CPPAP 0512 T 90373 March-April 2013 - N°13 - BW Confidential Emerging trends I ndustry executives have begun to show a little more caution over emerging markets. In Brazil, the economy has slowed and some market players said 2012 was challenging there—although the second half looked brighter than the beginning of the year. In China, warnings of a slowdown over the past two to three years finally began to be taken more seriously at the end of 2012, and some groups admitted that growth, especially in first-tier cities, had begun to weaken. However, analysts say that all this is a minor blip for emerging markets and that these countries will continue to be a growth driver for beauty. In our interview in this issue, Brazilian group Natura executive vice president José Vicente Marino says that despite slower GDP growth, the beauty market is set for expansion, driven by the country’s swelling middle classes and consumers’ higher incomes. Brazilians traveling beyond their borders are also forecast to continue to be a major force in the duty-free market, as our report on this passenger profile shows. As for China, despite a somewhat more tempered analysis of the market there at the end of the year, recent data shows that growth rates are beginning to pick up again. And some of the major groups are still keen to point out that any slowdown in growth didn’t mean no growth, but rather increases in the 15% instead of the 20-25% range. Even in India, which had been dismissed as a little too complicated for immediate focus by some, is back on the radar for others. LVMH-owned perfumery chain Sephora invested in the country with the opening of its first store there at the end of December last year, while L’Oréal just announced that it would open a new research and development center in India and is investing €140m there between 2011 and 2016. Emerging markets are likely to remain growth engines for beauty for some time to come. But even if the majors don’t seem to worry about small downward inflexions in the growth curve there, many challenges remain—not least when it comes to measuring the returns so far on the huge investment being made and when business will be profitable. Oonagh Phillips Editor in Chief ophillips@bwconfidential.com 5 http://www.bwconfidential.com http://www.bwconfidential.com

Table of Contents for the Digital Edition of BW Confidential - Issue #13 - March/April 2013

Cover
Comment
Contents
Update
- Brand & retail news recap
- Companies on the move
Take note Market facts, figures & trends
Best of BW Highlights from our e-publication
Launches The latest in fragrance, skincare & make-up
Interview Natura Cosméticos evp José Vicente Marino
Insight: Make-up
- Category overview
- The latest trends
- Social media
- Retail viewpoint
- Retail case studies
- Increasing usage
Retail
- European perfumeries
- Store concepts
Digital Mobile strategies and brand case studies
Strategy spotlight Trends to inspire
Market watch: US
- Country overview
- Department stores
- Specialty stores
- Industry viewpoint
Emerging markets Company profile: Jequiti
Radar A profile of six up-and-coming beauty brands
Travel retail: Brazilian travelers
- Overview
- Passenger profiles
Packaging Designs for travel retail
Last word The Beauty Company’s Alisa Marie Beyer on new ways to converse with consumers

BW Confidential - Issue #13 - March/April 2013

https://www.nxtbook.com/newpress/BWConfidential/Magazine17
https://www.nxtbook.com/newpress/BWConfidential/Magazine16
https://www.nxtbook.com/newpress/BWConfidential/Magazine15
https://www.nxtbook.com/newpress/BWConfidential/Magazine14
https://www.nxtbook.com/newpress/BWConfidential/Magazine13
https://www.nxtbook.com/newpress/BWConfidential/Magazine12
https://www.nxtbook.com/newpress/BWConfidential/Magazine11
https://www.nxtbook.com/newpress/BWConfidential/Magazine10
https://www.nxtbook.com/newpress/BWConfidential/Magazine09
https://www.nxtbook.com/newpress/BWConfidential/Magazine08
https://www.nxtbook.com/newpress/BWConfidential/Magazine07
https://www.nxtbook.com/newpress/BWConfidential/Magazine06
https://www.nxtbook.com/newpress/BWConfidential/Magazine05
https://www.nxtbook.com/newpress/BWConfidential/Magazine04
https://www.nxtbook.com/newpress/BWConfidential/Magazine03
https://www.nxtbook.com/newpress/BWConfidential/Magazine02
https://www.nxtbook.com/newpress/BWConfidential/Magazine01
https://www.nxtbookmedia.com