August 2013 - Parks & Recreation - 38

HEALTH AND WELLNESS

Voices for Healthy Kids
Two health organizations have teamed up to reduce childhood obesity
By Kellie May

W

e all know the statistics on the obesity epidemic in this country and the countless efforts to reduce obesity rates, but what is
working and what isn't? The American Heart Association (AHA)
and the Robert Wood Johnson Foundation (RWJF) recently launched Voices
for Healthy Kids, a national advocacy initiative focused on uniting the movement to reverse the childhood obesity epidemic by 2015. This is certainly an
ambitious goal, but cities and states across the country have already started
seeing signs of progress, and we know many local park and recreation agencies have made significant contributions to these efforts. This movement
will focus on what has worked well in areas where obesity rates have fallen
and expand those efforts nationwide to ensure that all children benefit from
this progress, especially those living in underserved communities.

AHA and RWJF have identified
six priority areas:
‡ ,PSURYLQJ WKH QXWULWLRQDO TXDOLW\
of snack foods and beverages in
schools;
‡ 5HGXFLQJ FRQVXPSWLRQ RI  VXJDU\
beverages;
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36

Parks & Recreation

food and beverage marketing;
‡ ,QFUHDVLQJ DFFHVV WR DIIRUGDEOH
healthy foods;
‡ ,QFUHDVLQJ DFFHVV WR SDUNV SOD\grounds, walking paths, bike lanes
and other opportunities to be physically active; and
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| A U G U S T 2 0 1 3 | W W W. N R PA . O R G

ing programs to increase children's
physical-activity levels.
153$ VXSSRUWV WKHVH SULRULW\ DUeas and is particularly excited about
the focus on increasing access to
parks and playgrounds, and increasing opportunities for children to be
physically active.
We know that people who live in
close proximity to parks or recreational facilities exercise more than
those who do not. Local park and
recreation agencies can continue to
help improve this access by working with schools, transportation
agencies, planners and community-based organizations to maximize
access through joint-use agreements. Read more about recommended joint-use agreement policy priorities that you can promote



August 2013 - Parks & Recreation

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August 2013 - Parks & Recreation - 1
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