October 2011 - Parks & Recreation - 102

Playcore:

Building Communities
through Play
W H a t m a K E S P L a Y c o R E u N I Q u E ? A deep concern for the communities it serves. PlayCore's mission-and-values-based approach to research, programs and partnerships helps communities
maximize their play and recreation goals in a variety of ways. The exciting part for the company is to discover
what the goals of a given project are-not just for design, but for usage, social capital, connectivity, and health.
PlayCore is an umbrella company with several innovative product brands offering award-winning commercial and residential playground equipment, recreational products, and programs. With this selection,
the company can create unique product plans for a wide variety of recreation needs. Our true joy comes
from being able to apply research-driven programming to a project, and to help create unique and fulfilling
solutions to a community need.
PlayCore is unique in its investment in independent research
with universities, recognized experts, and noted authorities on
key areas of developmental interest. The goal? Simply to provide best-practice programming and products to communities.
The company also partners with like-minded organizations
like NRPA to promote play and recreation for all citizens. PlayCore
was thrilled to have the opportunity to work hand in hand with
NRPA on this year's Selena Butler Park project in Atlanta, a revitalization project designed to bring play, recreation, and new life to
that historic park. Many PlayCore brands, including GameTime,
Everlast Climbing, Play and Park Structures, and Tot Turf teamed
up to volunteer time, design, product, and funding to the project.

100 Parks & Recreation   O C T O B E R

2 0 1 1    w w w . N R P A . O R G

On a similar urban renewal project, the city of Los Angeles, PlayCore, and GameTime helped an urban community take back Gilbert Lindsay Park, once an underserved area
claimed by gang members and dog fights. By infusing the research gained through their pioneering Urban Play Roundtable, a national survey and meeting of urban community leaders
from around the U.S., PlayCore was able to help the community apply the fi ndings-and bring gang intervention teams, local stakeholders, and even funders together to create a healthy
environment where children of all abilities play, elder family
members come to socialize, and families host birthday parties
and gatherings.



October 2011 - Parks & Recreation

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https://www.nxtbook.com/nrpa/ParksRecreationMagazine/february-2021
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