Focus Magazine - Summer 2014 - (Page 42)
MEDICAL&DIAGNOSTICDEVICES
Personalized Medicine:
The Coming Revolution
I By Clayton Dahle
This age of
personalized
medicine is starting
to reshape healthcare.
42
T
he last decade or so has seen some
remarkable advancements in life
sciences, driven mainly by discoveries
and innovation associated with DNA and the
rapidly expanding field of genomics. Some of
these advancements have already become quite
common in popular culture. For example what
would modern crime dramas be without that
bit of blockbuster DNA evidence that
implicates or exonerates a suspect. Or consider
how much less ambiguous paternity issues have
become now that a trip to the drug store can
provide the means to remove virtually any
doubt of one's parentage.
Then there is the rapidly expanding field of
genetic-based genealogy and its ability to make
connections across continents, cultures and
race with astonishing ease. Indeed, in the 13
years since the first complete draft of the
human genome was published, our
understanding of how life operates at the most
fundamental level has accelerated, resulting in
many new products and services that are
driving revolutionary changes in healthcare,
pharmacology, agriculture, forensic science and
many other fields.
Fueled by Innovation
The catalyst behind these remarkable
changes has been a series of technical and
scientific innovations that have dramatically
reduced the cost and simplified the process of
analyzing DNA. One of the more recent
milestones in this long series of innovations
was the achievement of the "thousand dollar
genome."
Using a technology called next-gen
sequencing, scientists and lab technicians in
about three days can now accurately define all
3.2 billion base pairs in a single human genome
for less than $1,000. By contrast, the original
human genome took 11 years and 3 billion
dollars to achieve essentially the same thing.
With the dramatic reduction in cost,
determining one's complete genetic picture will
now be as affordable as an MRI or any number
of other routine medical procedures.
However, with an accurate baseline
understanding of our own genomic makeup, a
whole new array of valuable new health data
will become available to us. For example,
genetic data indicating predisposition to certain
diseases in combination with family health
history could provide a much better basis for us
to make essential lifestyle decisions.
Basic genomic data could also be used to
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Table of Contents for the Digital Edition of Focus Magazine - Summer 2014
Focus Magazine
From the President: Clarity, Community & Career
Table of Contents
Table of Contents
Guest Editor: Your Network and the Connection Ecomony
Front of the Room: Getting Your Head Right
Neuroscience: Neuroliteracy
Introducing LTEN: The Life Sciences Trainers & Educators Network
Communities of Practice: Learning in Action
Are We Living in a Post-LMS World?
Member Solutions: Measuring the Impact of Training
Selling as a Team Sport
From the Training Room to the Board Room
The Science of Changing Sales Behavior
Personalized Medicine: The Coming Revolution
Virtual How: Trends in Selling Models
Member News
Ad Index
Focus Contacts
5 Questions with Nigel Brooksby
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