Digital Magazines - What Advertisers Need to Know - (Page 2)

Digital Magazines What aDvertisers neeD to KnoW The business of buying advertising has never been more challenging. On one hand, media buyers have never had it so good, with more avenues than ever to reach your prospects. But more variation also means more complexity. Every new media venture offers different results, and forces you to focus on different metrics. This reports looks specifically at the digital edition. We’ll discuss where this particular product fits into our media kit, so that you are better able to determine its place within your media buy. Our hope is two-fold: first, that you will understand the features and benefits of this new and emerging medium, but second, that you will better understand the reasons why media buyers just like you are now giving due consideration to this product. © Nxtbook Media, LLC. All Rights Reserved.

Table of Contents for the Digital Edition of Digital Magazines - What Advertisers Need to Know

Digital Magazines – What Advertisers Need to Know
Readers treat digital magazines like they treat print magazines.
Readers don’t browse digital magazines; they engage with them.
Banner blindness doesn’t apply to digital magazines.
Regardless of your creative intentions, we’ve got a place for you.
This digital edition is going places.
Conclusion

Digital Magazines - What Advertisers Need to Know

https://www.nxtbook.com/nxtbooks/sage/sb2015
https://www.nxtbook.com/nxtbooks/xtreme/salesbook
https://www.nxtbook.com/nxtbooks/NXTbook/bigBook_of_ideas_whtppr
https://www.nxtbook.com/nxtbooks/NXTbook/sellingdigital_whtppr
https://www.nxtbook.com/dawson/dawson/bestofnxtbook
https://www.nxtbook.com/nxtbooks/meander/modernquilts_salesbook
https://www.nxtbook.com/nxtbooks/meander/mqu_salesbook
https://www.nxtbook.com/nxtbooks/nafsa/ie_mediaplanner2013
https://www.nxtbook.com/nxtbooks/NXTbook/mobileBrowserCapable
https://www.nxtbook.com/nxtbooks/NXTbook/mobileCapable
https://www.nxtbook.com/nxtbooks/NXTbook/appguide
https://www.nxtbook.com/nxtbooks/NXTbook/cs_broch_webkit
https://www.nxtbook.com/nxtbooks/NXTbook/digMrktng_whtppr
https://www.nxtbook.com/nxtbooks/NXTbook/2012_bestofnxtbook_chris
https://www.nxtbook.com/nxtbooks/NXTbook/ereaderguide2012_appenabled
https://www.nxtbook.com/nxtbooks/NXTbook/de_cheatsheet
https://www.nxtbook.com/nxtbooks/newtrack/aw_salesbook
https://www.nxtbook.com/nxtbooks/nafsa/mediaplanner
https://www.nxtbook.com/nxtbooks/NXTbook/nxtivus_flier
https://www.nxtbook.com/nxtbooks/NXTbook/cs_brochure
https://www.nxtbook.com/nxtbooks/NXTbook/gilbane_excerpt
https://www.nxtbook.com/nxtbooks/NXTbook/creativeservicesbrochure
https://www.nxtbook.com/nxtbooks/NXTbook/amrcnprspct_casestudy
https://www.nxtbook.com/nxtbooks/NXTbook/socialmediabutton
https://www.nxtbook.com/nxtbooks/NXTbook/bestofnxtbook_sosland
https://www.nxtbook.com/nxtbooks/NXTbook/altVid_bestofnxtbook
https://www.nxtbook.com/nxtbooks/NXTbook/2011stateIndustry_report
https://www.nxtbook.com/nxtbooks/NXTbook/2011advertiserReport
https://www.nxtbook.com/nxtbooks/NXTbook/201003_catalogguide
https://www.nxtbook.com/nxtbooks/NXTbook/2010_videoguide
https://www.nxtbook.com/nxtbooks/NXTbook/2009bestofnxtbook
https://www.nxtbook.com/nxtbooks/NXTbook/gilbane_nxtbook
https://www.nxtbook.com/nxtbooks/NXTbook/2008_gilbanereport
https://www.nxtbook.com/nxtbooks/NXTbook/2008bestofnxtbook
https://www.nxtbook.com/nxtbooks/NXTbook/wmr_brochure
https://www.nxtbookmedia.com