What is Social Media? - (Page 14)
How blogs work... A blog, as we say, is basically an online journal where
the entries are published with the most recent first. There are a number
of features that make a blog noteworthy and different from other websites:
Authorial voice: blogs tend to be written in a personal, conversational
style. They are usually the work of identified author or group of authors.
Topic: blogs tend to define what it is they are writing about, from as
specific as a blog about a book in progress to widely general topics like
`my musings on life and stuff'. Links and trackbacks: the services people
use to write blogs make it very easy for them to insert links to other
websites, usually as reference to an article or blog post or to provide
further information about the subject they are writing about. Comments:
each blog post has a comments section, which effectively acts as a message
board for that article. On blogs with large audiences the debates in these
sections can run to hundreds of comments at a time. Subscription: blogs
can be subscribed to, usually via RSS technology. Blogs can be created
quickly and easily using ant of a number of services. One of the simplest
is the free Blogger service from Google. Others such as Wordpress and
Typepad offer more features, the latter for a fee. What is Social Media?
An e-book from Spannerworks 14 www.spannerworks.com/ebooks
Table of Contents for the Digital Edition of What is Social Media?
What is social media?
The new means of production and distribution
How social media works
How blogs work
How podcasts work
How social networks work
How content communities work
How Second Life works
What is Social Media?