The Big Picture - October 2012 - (Page 2)
in this issue
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october 2012 Volume 17 Number 10
COLUMNS InSight
Roundtable redux.
16 Inside Output
Practicing empathy marketing.
18 Business + Management
Affordable healthcare and taxes.
30 FEATURES 20 Industry Roundtable: Foreseeing a Road to Success
To help you “divine” the marketplace, we’ve assembled four industry analysts to examine the wide-format industry: Where does it stand now, and where will it be in 2013? And, what do you need to do to help ensure your company’s success?
DEPARTMENTS 8 Wide Angle
Giving chrome the green light.
10 UpFront
News and noteworthy.
48 R+D
The latest tech, products, and supplies.
30 Remote Output
by Mike Antoniak
Wherever you travel in the world, digital graphics are part of the landscape – even in areas as isolated and remote as Yellowknife, the northernmost city in Canada’s Northwest Territories. Despite the challenges unique to the shop’s icy location, print provider Signed is successfully producing many of the region’s graphics.
60 Job Log
Beyond Digital Imaging outputs dino-sized graphics.
34 Outdoor Evolution
Out-of-home takes on a plethora of shapes and sizes in an infinite mix of applications – while integrating technologies such as touch screens, QR codes, augmented reality, and more. To help you stir up your own out-of-home ideas, we profile seven forward-thinking projects.
40 A Specialty Media Solution
Nearly 150 companies offering printable fabrics, fine-art canvas and media, directprint magnetic media, dye-sub transfer papers, wallcoverings, and more.
ON THE COVER: Apple Visual Graphics outputs a 120-foot reproduction of Yayoi Kusama’s painting, Yellow Trees. cover design by Laura Mohr.
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THE BIG PICTURE october 2012
Table of Contents for the Digital Edition of The Big Picture - October 2012
The Big Picture - October 2012
Contents
InSight
Wide Angle
UpFront
Inside Output
Business + Management
Industry Roundtable: Foreseeing a Road to Success
Remote Output
Outdoor Evolution
A Specialty Media Solution
R+D
Job Log
The Big Picture - October 2012
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