Big Picture - November/December 2012 - (Page 2)

in this issue 4 nov/dec 2012 volume 17 number 11 COLUMNS InSight The sharp and the vigilant. 14 Business & Management Adding new services and products. DEPARTMENTS 6 Wide Angle People-powered marketing. 6 FEATURES 16 Ink Report: 2012 by mike Antoniak Ink producers are expanding opportunities due to the growing demand for new products and refinements. What does this mean for print service providers and their clients? We spoke with ink suppliers to discuss new trends, quality challenges, pricing, and much more. Plus, 70 suppliers of ink. 8 UpFront News and noteworthy. 30 R+D The latest tech, products, and supplies. 40 Job Log Color X beautifies NYC with publicart installations. 22 Maxing Out Visibility Bigger alternatives, motion, and illumination are just a few of the trends when it comes to making a more memorable display. Here, we highlight 12 different display options, from reactive sensors to huggable inflatable costumes, that will help your client’s message stand out. 26 Dare to Digitize So you’re considering bringing scanning in-house to further your customer’s needs, as well as save time and increase profits. What kind of scanner do you need? And what are your options? Here’s a good starting point: a sourcelist of professional-grade large-format, flatbed, desktop, film, and other scanner types. ON THE COVER: Inks – the trends, the challenges, and much more. cover design by Laura mohr. 22 2 THE BIG PICTURE november/december 2012

Table of Contents for the Digital Edition of Big Picture - November/December 2012

Big Picture - November/December 2012
Wide Angle
Business & Management
Ink Report: 2012
Maxing Out Visibility
Dare to Digitize
Job Log

Big Picture - November/December 2012