The Big Picture - June/July 2013 - (Page 44)

explorer 1 5 4 2 3 Wide Format Around the Globe 1 CHICAGO | John Neff, a Chicago-based artist, used a desktop flatbed scanner as a camera to create photographs for his solo exhibition of displayed prints at the Renaissance Society ( this past spring. In capturing the images, he took apart the scanner, modified the LED light arm, removed the cover, and set the scanner upright on a tripod with an attached camera lens on the scanner’s glass bed. whom utilized graphics software, inkjet printing, and photography in the creation of their clothing designs. McQueen’s Spring 2010 collection of 37 scaled-serpent printed pieces was one of fashion’s first digitally printed lines, the company reports. 4 LONDON | Nissan launched what the company calls “the first ever 360-degree advertising wrap” to promote its Juke crossover. The ad covers the walls, ceiling, and floor of a walkway inside the London Underground. The wrap gives the effect that station passengers are standing on a rooftop in the middle of a city at night while the Nissan Juke “glides” above them. 2 TOKYO | Toppan Printing ( has produced a 22-page micro-book titled “Shiki no Kusabana” (“Flowers of the Seasons”) that’s impossible to read with the naked eye. The work’s letters are just 0.01-mm wide and were created using the same technology as currency printers. The book – complete with magnifying glass – is on sale for $307 and on display at Toppan’s Printing Museum. 3 PHOENIX | Showcasing the advances in digital textile printing, the “Digital Print Fashion,” an exhibit at the Phoenix Art Museum (, featured more than 40 fashion pieces by designers such as Alexander McQueen and Miuccia Prada – all of 44 THE BIG PICTURE JUNE/JULY 2013 5 SEATTLE | The Seattle Art Museum’s “Mirror” permanent outdoor art installation by Doug Aitken ( creates a “kaleidoscope effect” with oversized LED screens that wrap around the building and project hundreds of hours of digital footage Aitken shot in Seattle and the Pacific Northwest. Digital sensors pick up on weather, pedestrian activity, and traffic, which then triggers and directs the moving images on the screens.

Table of Contents for the Digital Edition of The Big Picture - June/July 2013

The Big Picture - June/July 2013
Up Front
Inside Output
Flatbeds & Hybrids 2013 Report
Establishing a ‘Green’ Identity
Give Your Shop an Edge with Cutters & Routers
Technology Spotlight: ISA Expo

The Big Picture - June/July 2013