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SEPTEMBER 2015 | VOLUME 20, NUMBER 7
COLUMNS
2
Insight
30
Weather report.
Repackaging RIPs
Analyzing the
income statement.
By Robin Donovan
Suppliers are offering RIP options
with an array of shiny features
packaged to help PSPs tackle
increasingly complex print challenges. These experts share advice on
how to shop for software - plus,
their thoughts on whether RIPs may
become a thing of the past.
14
Business +
Management
DEPARTMENTS
4
Wide Angle
Bases loaded.
6
Upfront
News and
noteworthy.
35
R+D
16
Brands to Believe in
By Kiersten Wones
A millennial push for authenticity has out-of-home
advertisers reaching out with real emotion. We chose
12 2015 OBIE Award winners that may make you laugh;
They will grab your attention.
32
The Writing's on
the Wall...and Paper
...and Acrylic.
40
Explorer
Sharks swim into a
California high
school, plus more
news from the world
of wide format.
By Joe Holt
ON THE COVER
What happens post-press shouldn't
come as an afterthought. An
efficient, customer-driven fulfillment strategy is spurring these
shops onto success.
Ad agency Copacino
+Fujikado's OBIE
Award-winning
Seattle Aquarium
campaign delivered
endearing seacreature facts.
Cover design by
Kathleen DeZarn.
BIG PICTURE.NET
they may trouble you. But one thing is for certain:
The latest tech,
products, and
supplies.
1
http://www.BIGPICTURE.NET
Table of Contents for the Digital Edition of Big Picture - September 2015