Big Picture - September 2015 - (Page 1)

contents SEPTEMBER 2015 | VOLUME 20, NUMBER 7 COLUMNS 2 Insight 30 Weather report. Repackaging RIPs Analyzing the income statement. By Robin Donovan Suppliers are offering RIP options with an array of shiny features packaged to help PSPs tackle increasingly complex print challenges. These experts share advice on how to shop for software - plus, their thoughts on whether RIPs may become a thing of the past. 14 Business + Management DEPARTMENTS 4 Wide Angle Bases loaded. 6 Upfront News and noteworthy. 35 R+D 16 Brands to Believe in By Kiersten Wones A millennial push for authenticity has out-of-home advertisers reaching out with real emotion. We chose 12 2015 OBIE Award winners that may make you laugh; They will grab your attention. 32 The Writing's on the Wall...and Paper ...and Acrylic. 40 Explorer Sharks swim into a California high school, plus more news from the world of wide format. By Joe Holt ON THE COVER What happens post-press shouldn't come as an afterthought. An efficient, customer-driven fulfillment strategy is spurring these shops onto success. Ad agency Copacino +Fujikado's OBIE Award-winning Seattle Aquarium campaign delivered endearing seacreature facts. Cover design by Kathleen DeZarn. BIG PICTURE.NET they may trouble you. But one thing is for certain: The latest tech, products, and supplies. 1 http://www.BIGPICTURE.NET

Table of Contents for the Digital Edition of Big Picture - September 2015

Big Picture - September 2015
Wide Angle
Business + Management
Brands to Believe in
Repackaging RIPs
The Writing’s on the Wall...and Paper ...and Acrylic.

Big Picture - September 2015