PRODUCT FOCUS FINISHING EFFECTS 4 Dimensional Coating www.diamondpackaging.com DiamondEmboss is just one of several new coatings created by Diamond Packaging to capture the essence of luxury brands through more sustainable converting methods. P&G’s new Secret Clinical Strength cartons use DiamondEmboss coating accents to create a raised dimensional profile, without embossing. Distinctive embossed patterns radiate from the front of the carton to the side and rear panels, supporting a brand identity that is clinical and feminine in nature. AD INDEX 15 45 37 63 47 3 IBC 31 39 61 1 Insert IFC 9, Insert 7 43 Accord Carton Co. Allen Field Co. Alpha Packaging AM Packaging Bosch Packaging Brushfoil Clearwater Paper Diamond Packaging Disc Graphics Inc. Eco-design Webinar Esko Hazen Paper Co. HBA Expo HLP Klearfold Kapstone Karstedt Partners 17 27 25 5 21 63 49 59 33 10 12-13 OBC 11 23 29 57 Makeover Challenge MeadWestvaco Miracle Packaging Mutoh America Inc. Pantone Inc. Paperboard Packaging Council Payne Planet Canit Printpack Inc. Roland DGA Corp. THEM TricorBraun Unisource William Fox Munroe Yupo Corp. Zund America Inc. 5 Registered Holography www.curtispackaging.com A dedicated hologram creates a template for the rest of the design to overprint. This technique allows a designer to create a truly 3-D image with movement behind it. This technique is currently being used for the Beyoncé Pulse line of fragrances, which was awarded Best Applied Decorative Hologram by the International Hologram Manufacturers Association.