Package Design - May 2015 - (Page Intro)

SAVE THE DATE JAN 20-22, 2016 HYATT REGENCY COCONUT POINT RESORT & SPA, BONITA SPRINGS, FL COMMUNITY. COLLABORATION. CULTURE. Join us for the 2nd Annual Package Design Matters Conference It just keeps getting bigger and better. The 2016 PDMC is set for January in beautiful Bonita Springs, Florida. Like last year, there will be plenty of communal experiences, collaborative design examples and cultural shift discussions for brand owners, agency leaders and industry suppliers. Plus, a wealth of exciting enhancements: MORE ENGAGING ROUNDTABLES MORE CASE STUDIES You'll join subject matter experts to discuss issues such as design effectiveness, brand design trends, female leaders in packaging, designing for an aging consumer and many other compelling topics. Each case study will be shorter this year, but there will be more of them-allowing for even more insight into design's strategic business value. MORE NETWORKING, MEETING & MINGLING Make meaningful connections in memorable settings like a Naples Bay catamaran cruise, deep sea fishing expedition, tour of the Edison & Ford Winter Estates, and golf scramble outing at the acclaimed Raptor Bay Golf Course*. MORE OF THE RENOWNED D EVENT PDMC will still kick off with this must-attend event created exclusively for consumer-facing brand owners and retailers. But D has now been extended to a full day-with a 10 a.m. start, lunch, afternoon discussions and private reception. *subject to change Sign up for updates at Registration opens mid-June. For 2016 sponsorship opportunities, contact Gerri Brownstein * e: or m: 973-747-9341

Table of Contents for the Digital Edition of Package Design - May 2015

Package Design - May 2015
Editor’s Letter
Front Panel
Design Matters Series: Ximena O’Reilly
Brand Characters
Dialogue by Design
Hba Preshow Planner
Product Focus: Special Effects
Accessing Premium Style
Robust Meets Sophistication
Debate & Discuss: Design Agency Selection and Compensation
Index of Advertisers
Field Notes

Package Design - May 2015